White Papers / By Industry

White Papers

 

Automotive

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Transforming process, product and service data into business intelligence
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Manufacturing and supply chain organizations must not only optimize resources and minimize waste, but also predict future growth and demand. Event-handling and transactional systems cannot merge data into an integrated source of business intelligence; organizations need adequate data management, forecasting, optimization and modeling techniques to bring disparate data together and gather useful intelligence from it. With key performance indicators and process metrics that span functional areas, managers and other stakeholders can see changes and trends as they occur and make business decisions based on those indicators.
(PDF: 157 KB)

Banking and Financial Services

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Overview and implications for the subprime crisis
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Developed by SAS, the Comprehensive Credit Assessment Framework (CCAF), is a unique rating system that extends existing credit scoring to embrace all relevant factors and business context so that lenders can classify credit risk and decide all transactions in a more effective, transparent and forward-looking manner. CCAF's systematic segmentation approach has implications for both intervening in the mortgage crisis and preventing future financial disruption.
(PDF: 590 KB)
Maximizing Campaign Returns through Customer Intelligence
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The secret to consistently beating both profitability goals and competitors in the banking industry may sound simple — just understand your customers better and faster than anyone else, and then target them more effectively than anyone else. But with the scope and scale of marketing today, delivering meaningful, personal service to customers is a difficult task.

This white paper presents a solution to these challenges by discussing the evolution of analytics-based marketing automation and then giving a detailed look at how the latest generation of marketing automation supports a closed-loop marketing process that feeds back into itself for continuous learning and improvement. You will also learn about the critical technologies that enable effective marketing automation.
(PDF: 198 KB)
The Benefits of a Holistic, Risk-Based Approach
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The current regulatory environment in financial services has left most institutions in need of a more effective approach to the detection and prevention of money laundering. This white paper discusses some relevant regulations, explores current trends in anti-money laundering (AML) technology strategy and proposes ways to achieve competitive advantage through AML solutions.
(PDF: 358 KB)
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In September 2005, the Federal Reserve Board will disclose pricing data on higher cost loans with respect to applicant race, ethnicity, gender and income status. This new pricing information, in the officially filed HMDA data, will be used to monitor mortgage lending practices and assist in identifying possible discriminatory pricing patterns.

This paper presents a systematic approach for statistical analysis of HMDA pricing data. You will learn how an effective and powerful method to detect statistically significant pricing disparities amongst various groups is beneficial for lending institutions. The method described in this paper can be applied to HMDA filing data and a broader set of information including additional applicant and transaction information, credit bureau data, and credit underwriting and pricing policies.
(PDF: 1 MB)
Meeting the goal of an enterprise risk management platform
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Data management is a critical component of any enterprise risk management (ERM) system. A bank's approach to data management should be holistic and unified, with a platform that is scalable, open and capable of supporting the needs of multiple risk management functions. This white paper discusses the various components required for successful ERM and explores their cumulative benefits as part of a unified structure.
(PDF: 266 KB)
Meeting the goal of an enterprise risk management platform
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As part of a series that highlights technologies related to best practices in Enterprise Risk Management (ERM), this paper discusses the importance of reporting as part of an ERM framework. A sound reporting framework allows a bank to monitor all the risks pertaining to its portfolio (e.g., market, credit, liquidity, etc.) and intervene if necessary, as well as ensure that all decision makers have the intelligence needed to determine the appropriate course of action on the daily activities of the bank. This paper details the aspects of the risk management process that reporting should cover as part of a sound enterprise risk management platform.
(PDF: 1.3 MB)
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Understanding customers' credit scores is essential for banks, and there is much to be gained by conducting credit scoring activities in-house, including consistency, accuracy, faster integration of new models, and privacy.

Read this white paper to learn how SAS helps build and maintain their own credit scoring function. The paper discusses the development and deployment of scoring models, as well as the process of monitoring those models for improvement.
(PDF: 934 KB)
Credit Risk Management for Basel II and Beyond
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This white paper discusses the nature of business risk, from credit risk to market risk and operational risk, primarily in the context of the banking industry. The paper provides a history of the Basel accords, outlining in detail the implications of Basel II on risk management. You will also learn about the processes and systems  required for implementing internal ratings-based approaches to risk management.
(PDF: 1.1 MB)
A Lepus white paper
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Credit scoring models can assist bankers with credit decisions and can enhance compliance with fair lending laws and regulations. This white paper examines the current deployment of credit scoring models, the challenges banks often encounter and future credit scoring trends. You will learn about common types of models, how to measure their performance and the impact of regulations on credit scoring.
(PDF: 346 KB)
Attract and retain the best customers to maximize their lifetime value to your company
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Banks can no longer view their customers from the perspective of specific products or a snapshot in time. To maximize lifetime profitability from valued customers, they must abandon the traditional silo mindset and work to gain a comprehensive view of customers across products, channels and time.

This white paper focuses on the analytic capabilities of SAS Banking Intelligence Solutions, including customer segmentation, cross-selling and up-selling, and customer retention. The paper also includes a brief discussion of the open, flexible architecture on which these solutions are built — including analytic models built specifically for banks.
(PDF: 1.4 MB)
Key Challenges Facing Banking Executives
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Banks and financial institutions are recognizing that they can no longer look at a consumer from a specific product or snapshot perspective but must encompass the entire customer relationship to fully understand a client's profitability. It is now necessary to invest in a more customer-centric vision.

This white paper explores the benefits of customer relationship management (CRM) in the banking industry. By reading about failed business scenarios that could have been prevented with the right CRM solution, you will learn how banks can shift the focus of their business to maximize customer profitability. The paper also offers six business imperatives, and their implications, for a successful CRM strategy.
(PDF: 289 KB)
Dynamic-Conditional Process improves standard regression approach
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The federal government has enacted laws and standards making discrimination in lending illegal. To help financial lenders improve the accuracy of their disparate treatment testing evaluations, SAS has developed a methodology called the Dynamic-Conditional Process (DCP). This methodology dynamically classifies lending decision factors and captures variations in policy thresholds among loan products, markets and/or programs. Read this white paper for an introduction to the DCP methodology.
(PDF: 105 KB)
Identifying, investigating and reporting suspicious patterns of behavior with SAS Anti-Money Laundering
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Financial institutions must strengthen their anti-money laundering programs to identify and report suspicious activity, meet new regulatory mandates and manage compliance risk. Read this white paper to learn how SAS Anti-Money Laundering can help you detect unknown behavior patterns, gain a clearer view into transactions and report suspicious activity.
(PDF: 541 KB)
International benchmark survey May 2007
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The increasing dynamism and complexity of the modern global economy has put enterprise risk management (ERM) high on the agenda of many companies. This report presents the 2007 results of SAS' annual international benchmark survey on ERM in the financial services industry. Read this paper to learn about the drivers and benefits, economic rewards, implications for staff and systems, and the future of ERM.
(PDF: 1.1 MB)
Turning Customer Value into Competitive Advantage in Retail Banking
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This white paper was designed to present new ideas for measuring and acting on customer value in retail banking. Written by SAS and Peppers & Rogers Group, it presents practical, real-world advice on how retail banks can increase profitability from customer value insight without a business model overhaul. Specifically, the paper provides guidance to help you refocus strategy, retool the mechanics of measurement and realign the organization around customers.
(PDF: 617 KB)
A SAS Institute Brief
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SAS has derived an analytic methodology to help mortgage lenders measure, monitor and manage their fair lending disparity and potential risk exposure. This brief outlines the initial steps required for the development of a global risk indicator for managing exposure. These steps involve identifying disparities, quantifying disparities and risk exposures, converting them into a singular risk indicator and then monitoring fair lending risk.
(PDF: 443 KB)
Compliance is not enough
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For European financial services firms, compliance with MiFID is mandatory. Nevertheless, MiFID provides numerous opportunities for companies to improve profitability and shareholder value. This white paper explores those opportunities. You will learn how the people, process and systems changes required by MiFID can position your organization to be more agile and successful.
(PDF: 450 KB)
A look at how industry professionals view the new directive
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The Markets in Financial Instruments Directive establishes a new regulatory framework for investment services in Europe. This white paper examines the MiFID's general principles and discusses ways in which it affects organizations that implement it. In particular, you will learn about the opportunity this directive provides to cut costs and develop new business models.
(PDF: 2 MB)
A conceptual view
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Asset-backed securities pose special problems for risk managers because of their contingent, path-dependent cash flows. This paper provides a high-level, conceptual view of 1) the difficulties involved in measuring the risk of asset-backed securities, 2) a methodology for overcoming those difficulties and 3) a software solution that can implement the chosen methodology for projecting potential profit-and-loss distributions of asset-backed securities at various future points in time or horizons.
(PDF: 736 KB)
A solution for effective strategies in model deployment
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This paper explores the process of developing and deploying predictive models. You will learn about the challenges that organizations face when building automated decision applications, and about the components of predictive model creation. The paper concludes with a solution for more effective deployment of predictive models.
(PDF: 832 KB)
A first order approximation
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This paper attempts to answer a series of practical questions that typically confront CROs in small institutional settings, including: How do I quantify the benefits of making an investment (say a technology investment) to reduce the current amount of capital assigned to operational risk? How do I provide greater internal and external transparency around the cost of capital attributed to operational risk? Further, how do I explain these benefits to the management committee or to a board of directors in order to obtain funding for that investment?
(PDF: 562 KB)
Find better ways to understand your least-used yet most-valuable business resource: your current customers
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Recently, the focus in banks has shifted from mergers and acquisitions to organic growth – attracting and retaining good customers. This white paper describes how to apply customer value to the retail banking business model as a continuous loop of insight, action, assessment and learning for continuous improvement. It also proves the advantage of a more interactive view of customer value.
(PDF: 2.5 MB)
Taking a model-centric view of business intelligence
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Business intelligence (BI) has evolved beyond isolated tools. Successful BI can only be achieved with the backing of a rigorous process that starts with source data and finishes in a useful form in the hands of the user.

This white paper, written by Butler Group, first provides a brief overview of Butler's vision for the advanced deployment of BI technologies according to this end-to-end process. It then focuses on the SAS Industry Intelligence Solutions for Banking, Insurance and Telecommunications, outlining the industry-specific, model-driven architecture of these advanced BI solutions, which allows them to be implemented quickly and easily.
(PDF: 1.1 MB)
A Southeast SAS Users Group paper
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To compete successfully amid new technologies and regulations, lenders will need to utilize data mining techniques to develop powerful models that can identify undertapped markets with the most potential.

This paper illustrates how to gather and preprocess the requisite data for such a project and to develop and assess alternative models. Specifically, you will learn how to identify and prioritize potential opportunities for mortgage lending using modeling techniques such as tree models, logistic regression, neural networks and ensemble models.
(PDF: 457 KB)
Building a Technology Foundation for Successful Client Differentiation
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Wealth management organizations must take a data driven, analytical approach toward building trust and loyalty with high net worth clients. This white paper highlights three essential elements needed to create a foundation for successful client communications. Also, it discusses a process for implementing these elements -- resulting in strong client relationships.
(PDF: 831 KB)

Communications

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Convergence + intelligence = profits
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Many providers are struggling with the increasing complexity and cost of networks, service choices and business processes. Read this white paper to learn how a customer value optimization approach can help service providers understand how customers engage with the company, identify ways to reduce churn, and systematically record customer management activities and results. You will also learn how a customer value optimization approach transformed the profit picture for a top-tier wireless carrier.
(PDF: 753 KB)
Maximizing Campaign Returns through Customer Intelligence
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The secret to consistently beating both profitability goals and competitors in the telecommunications industry may sound simple — just understand your customers better and faster than anyone else, and then target them more effectively than anyone else. But with the scope and scale of marketing today, delivering meaningful, personal service to customers is a difficult task.

This white paper presents a solution to these challenges by discussing the evolution of analytics-based marketing automation and then giving a detailed look at how the latest generation of marketing automation supports a closed-loop marketing process that feeds back into itself for continuous learning and improvement. You will also learn about the critical technologies that enable effective marketing automation.
(PDF: 203 KB)
A holistic look at the individual level - to build corporate profitability one customer at a time
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Deregulation and competition have many telecommunications providers struggling to sustain or restore profitability. This white paper outlines ways that activity-based management reflects the actual costs involved in attracting, supporting and keeping a customer. You will learn about the shift from commodities to customers in the marketplace and the importance of customer profitability as a measure of economic value.
(PDF: 321 KB)
Analytical Strategies for Retaining Profitable Customers in the Telecommunications Industry
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Nowhere is customer acquisition and retention more important than in the telecommunications industry, where customer defection costs companies around the world tens of billions of dollars each year and annual churn remain high.

This paper provides a detailed look at the process of churn analysis using a well-implemented information delivery system. It also discusses the importance of deploying churn management to more business users and targeting campaigns based on more than just churn likelihood. A step-by-step process flow also illustrates the value and power of churn management using a dependable information delivery system.
(PDF: 492 KB)
Taking a model-centric view of business intelligence
Show AbstractView Paper
Business intelligence (BI) has evolved beyond isolated tools. Successful BI can only be achieved with the backing of a rigorous process that starts with source data and finishes in a useful form in the hands of the user.

This white paper, written by Butler Group, first provides a brief overview of Butler's vision for the advanced deployment of BI technologies according to this end-to-end process. It then focuses on the SAS Industry Intelligence Solutions for Banking, Insurance and Telecommunications, outlining the industry-specific, model-driven architecture of these advanced BI solutions, which allows them to be implemented quickly and easily.
(PDF: 1.1 MB)
Why optimizing value creation is critical to success
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Despite a dizzying rush of fresh technological innovation, old-fashioned customer development strategies remain key determinants of success in the newest round of competition between communication services providers. This white paper explores the potential of "bundling" services in the communications industry. Specifically, it addresses the implications of bundling for the customer experience and how it can impact customer lifetime value.
(PDF: 158 KB)

Consumer Packaged Goods

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This white paper discusses multi-causal analysis as a way of integrating consumer demand information with shipment forecasts to capture the impact of marketing activities on shipments. With improvements in technology, data collection, data storage and analytical knowledge, CPG companies are now looking to integrate consumer demand with their shipment forecasts to capture the impact of marketing activities on shipments. As a result, multi-tiered causal analysis (MTCA) is receiving renewed interest. This paper explains the MTCA process, including an anonymous beverage industry case study that describes the process used to develop and link the Consumer Demand and Factory Shipment models. The by-product of this process was a more accurate forecast that reflected the company's marketing investment strategy.
(PDF: 1.6 MB)
Transforming process, product and service data into business intelligence
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Manufacturing and supply chain organizations must not only optimize resources and minimize waste, but also predict future growth and demand. Event-handling and transactional systems cannot merge data into an integrated source of business intelligence; organizations need adequate data management, forecasting, optimization and modeling techniques to bring disparate data together and gather useful intelligence from it. With key performance indicators and process metrics that span functional areas, managers and other stakeholders can see changes and trends as they occur and make business decisions based on those indicators.
(PDF: 157 KB)

Education

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Enabling "more for less" initiatives with fact-based decision making
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A key element of performance management is to use fact-based data, for analysis and decision support. For this reason, activity-based cost management (ABC/M) is one of the more important methodologies in performance management. This paper discusses the pressures for improved cost accounting in government, explains why there is some resistance to ABC/M and describes some successful applications of ABC/M in the public sector to date.
(PDF: 553 KB)
Creating a Foundation That Helps Education Build for the Future
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This white paper offers a framework that is based on the notion of four pillars. These four pillars (catalyzing conversations, inspiring innovation, championing insight and fostering leadership) are foundation activities that position educators to thoughtfully and more nimbly build for an increasingly dynamic future.
(PDF: 1.4 MB)
How can we cohesively build all four legs of the chair to support the strongest institutional effectiveness efforts in education?
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This white paper explores the concept of institutional effectiveness in higher education and outlines three steps to implementing it successfully. First, an educational organization must define institutional effectiveness for itself. Next, people, culture, technology and processes must be aligned. Finally, the institutional effectiveness message must be communicated to external audiences. Ultimately, this paper describes new technologies that help higher education institutions identify needs, align resources and communicate more effectively.
(PDF: 460 KB)
Capitalizing on your data to improve student learning
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There is an abundance of data in today's education system. However, that data is often scattered across different databases and is difficult to access or use for decision making. This white paper explores how educational institutions can use SAS software for performance management. You will learn about the components of data driven performance management and how they bring together data on student achievement, finances, human resources, facilities and transportation to provide a clear picture of your organization.
(PDF: 920 KB)
A white paper on education in the 21st century by Dr. Jim Goodnight, SAS
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To meet global competition, a nation must spend more on education. While that is true, it is even more important how the money gets spent. There is legitimate concern in both Europe and the US that education systems are not fully preparing communities to thrive in today's knowledge-based economy. Indeed, if communities and countries want to prosper on the road ahead, we must support bold, innovative, and transformative education policies and practices. This white paper presents five guiding principles for evaluating 21st century educational policies.
(PDF: 1.5 MB)
Strengthening relationships in higher education
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This paper describes how colleges and universities can use strategic enrollment management to improve relationships with students, alumni, donors and others. You will learn about the importance of information in each phase of the enrollment management life cycle, and about the specific benefits that strategic enrollment management can provide.
(PDF: 417 KB)
Ten emerging insights
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Technology is becoming increasingly important in education as instructors and institutions begin employing enterprise intelligence systems to answer difficult questions about efficiency and effectiveness in ways they never thought possible. This paper, written by Mark David Milliron, Ph.D., outlines 10 important insights for educators that will become more important as technology and education continue to grow and interact.
(PDF: 991 KB)
Embracing insight initiatives in education
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On-demand services such as Amazon.com and TiVo have driven the expectation that technology will be used to better enable teaching, learning and institutional management. These services also have driven the expectation that institutions will use "insight" -- enterprise intelligence systems, data mining and predictive analytics -- to make a difference in how they teach and reach students. This paper, written by Mark David Milliron, Ph.D., tracks a similar movement toward insight in other industries and examines its implications in the world of education.
(PDF: 1.1 MB)

Government

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Enabling "more for less" initiatives with fact-based decision making
Show AbstractView Paper
A key element of performance management is to use fact-based data, for analysis and decision support. For this reason, activity-based cost management (ABC/M) is one of the more important methodologies in performance management. This paper discusses the pressures for improved cost accounting in government, explains why there is some resistance to ABC/M and describes some successful applications of ABC/M in the public sector to date.
(PDF: 553 KB)
Enabling results-oriented performance
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To support alignment and drive cultural change (including accountability and collaboration) in government, SAS recommends three key steps in this paper: 1) See it: Get an integrated, organizationwide view of all factors related to performance 2) Manage it: Align resources, strategy, finances, programs/initiatives and activities to support the agency's mission 3) Improve it: Drive results with intelligence, collaboration and accountability.
(PDF: 834 KB)
Transform data from existing systems into predictive insights that dramatically increase effectiveness, efficiency and revenue
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Natural resources agencies in the Americas must understand how to enhance the effectiveness of programs and policies while maintaining an adequate level of funding. This white paper describes how analytics can provide optimized solutions to these challenges. The paper first describes the use of analytics in resource management, education and CRM, operations and performance management. Ultimately, you will learn about SAS' analytic capabilities for natural resource agencies.
(PDF: 413 KB)
A Best Practices Approach for Government
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Read this white paper to learn how SAS helps governments reduce the taxpayer burden for fraud, error and abuse, ultimately allowing governments to better fund efforts for improving the lives of citizens. This paper focuses on three key areas: improper payments, purchase card fraud and Medicare/Medicaid fraud. The paper discusses how governments can develop anti-fraud strategies to improve collection rates and reduce improper payments, fraud, waste and abuse.
(PDF: 305 KB)
Leveraging Technology to Overcome Challenges and Advance Opportunities
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To meet mounting demand for service, the United States court system must use modern technologies to guide decision making, the development of public policies and communication with citizens. This white paper argues that technology, when properly conceived and implemented, is the critical component that drives opportunities for U.S. courts to demonstrate improvements in efficiency, effectiveness, communication, interagency collaboration and customer service.
(PDF: 147 KB)
Best practices for government agencies
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Government agencies are particularly susceptible to misappropriation of funds. Billions of dollars can be siphoned away from worthy programs due to process deficiencies, lack of transparency or outright fraud. This executive overview outlines five steps to identifying and preventing fraud, waste and abuse. These steps focus on gaining deeper insights into existing records of program activities and financial data.
(PDF: 411 KB)
Transform business as usual with advanced insight into true costs, future needs and performance optimization
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Activity-based costing (ABC) has transformed from a tool that simply improves the accuracy of cost computations to one that adds immeasurable value to forward-looking government organizations. This white paper explores the transformation of ABC from a manufacturing tool to a management practice. You will also learn about the relationship between ABC and performance management. The paper also includes two real-world case studies.
(PDF: 521 KB)
Managing the work force in a proactive and strategic way
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Government agencies are facing a human capital crisis where CHCOs and managers will need to be more strategic and gain a more holistic view of the work force to support the agency mission. This paper presents how to align the human capital strategy with organizational goals, address workforce demands, mitigate workforce risks, proactively respond to changing workforce demographics, plan for change, and synchronize financial and operational workforce strategies. 
(PDF: 246 KB)
A best practices approach
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Government departments and agencies at all levels must demonstrate transparency, accountability and effectiveness. The bottom line is that funding is now tied to the clear demonstration of results. This paper explores how departments and agencies are defining meaningful measures and incorporating performance management methodologies to understand program effectiveness, drive performance improvements and realize significant cost savings.
(PDF: 1.1 MB)
Integrating Objectives and Metrics with People and Resources
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Taxpayers are requiring more financial accountability from all levels of government. In addition, government has been scrutinizing its own business practices. Many agencies and departments are attempting to connect services delivered with program funding through performance-based budgeting (PBB). This white paper discusses approaches and techniques that government agencies can use to implement a successful PBB program. You will also learn about the benefits of PBB, including an improved focus on mission and goals instead of revenues and expenses.
(PDF: 391 KB)

Healthcare Providers

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How the healthcare industry will uncover the real value of electronic medical records and the emerging electronic health record (EHR) initiative
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This white paper describes ways the healthcare industry can use the data at its disposal to evolve toward more personalized medicine. In particular, you will learn about the promising possibilities of electronic medical records and powerful analytic solutions for healthcare providers from SAS. The paper also includes some real-life situations in which SAS analytics are being used to improve patient care and research.
(PDF: 220 KB)
Effectively implementing business intelligence and performance management software solutions in the healthcare industry
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Healthcare leaders are challenged to improve care delivery, reduce costs and enhance physician and employee engagement. Doing so requires the ability to access data from a variety of siloed and disparate systems, and then to get that data into the hands of those closest to the issues. Applying business intelligence in a healthcare setting is a powerful way to break down political barriers, overcome resistance to change, align strategic priorities and improve communication.

This white paper explores the ways that business intelligence and performance management software systems can facilitate evidence-based healthcare delivery in hospitals. The paper provides background on implementing business intelligence and then offers case studies demonstrating successful BI at several prominent hospitals.
(PDF: 1.1 MB)

Insurance

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How to recognize and reduce opportunistic and organized claims fraud
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It's no secret: fraud drains profits, and lax fraud management practices put a company at a competitive disadvantage. Unfortunately, there is no one bulletproof fraud-detection technique. However, multiple techniques working in concert can be very effective for detecting both opportunistic and professional/organized fraud. This paper briefly traces the evolution of fraud detection approaches, and closely examines eight techniques that insurers should include in their arsenal of anti-fraud strategies.
(PDF: 416 KB)
Solving Business Problems Using SAS Enterprise Miner Software
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As in other sectors of the economy, the insurance industry has experienced many changes in information technology. Advances in hardware, software, and networks have offered benefits, such as reduced costs and time of data processing as well as increased potential for profit. Competition has also increased, making effective IT solutions even more necessary.

This paper discusses how insurance companies can benefit from modern data mining methodologies, which help companies reduce costs, increase profits, retain current customers, acquire new customers, and develop new products. You will learn about how to implement data mining projects and about changes in U.S. legislation that affect insurance firms. A list of recommended reading is also included.
(PDF: 374 KB)
A model-driven approach to integrated analytics
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Many packaged intelligence solutions today are stand-alone systems that do not integrate with existing business intelligence (BI) systems. They also offer little in the way of deep industry analytics. What companies require is a means of rapidly extending BI investment through packaged solutions that offer a deep vertical understanding and can be customized, integrated with existing systems and implemented quickly.

This white paper offers a detailed look into the Intelligence Architecture and prebuilt models that comprise SAS Insurance Intelligence Solutions. The paper first gives an overview of the need for integrated business intelligence and then looks more closely at the technology behind SAS industry intelligence solutions. The last part of the paper discusses the prebuilt models included with SAS Insurance Intelligence Solutions.
(PDF: 805 KB)
An insurance industry executive briefing
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Because the insurance industry relies so heavily on predicting future costs, more and more insurers are using predictive modeling technology to make better predictions about risks and expenses. This white paper discusses the uses of predictive modeling in each of the four primary business areas of the insurance industry: actuarial, marketing, underwriting and claims. Ultimately, the paper aims to provide a basic understanding of the industry's current modeling strategy.
(PDF: 398 KB)
Helping life insurance companies mitigate regulatory risk
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In October 2005, the U.S. Department of Treasury released the final ruling that life Insurance and annuity companies must implement money-laundering prevention programs and comply with Suspicious Activity Report (SAR) guidelines by May 2006. This white paper takes a brief look at ways SAS Anti-Money Laundering is designed to help these companies comply with regulations. You will learn about SAS' ability to detect a variety of suspicious activities.
(PDF: 339 KB)
Taking a model-centric view of business intelligence
Show AbstractView Paper
Business intelligence (BI) has evolved beyond isolated tools. Successful BI can only be achieved with the backing of a rigorous process that starts with source data and finishes in a useful form in the hands of the user.

This white paper, written by Butler Group, first provides a brief overview of Butler's vision for the advanced deployment of BI technologies according to this end-to-end process. It then focuses on the SAS Industry Intelligence Solutions for Banking, Insurance and Telecommunications, outlining the industry-specific, model-driven architecture of these advanced BI solutions, which allows them to be implemented quickly and easily.
(PDF: 1.1 MB)
A CMP Research survey
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Based on a 2007 survey of more than 100 insurance professionals, this report uncovers the true size and scope of today's claims fraud activity. You'll learn best practices for combating insurance fraud, methods for overcoming common obstacles and new tools/technologies for optimized detection and prevention efforts.
(PDF: 395 KB)
A SAS Insurance Industry Executive Brief
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The emerging trend toward service-oriented architectures (SOA) in the insurance industry will require a much tighter alignment between IT and the business. Nevertheless, there is still confusion in the market caused by conflicting information and the inconsistent use of SOA-related terms. This paper describes SOA in business terms in an effort ease this confusion. It also explains some of the benefits and challenges associated with SOA.
(PDF: 577 KB)

Life Sciences

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A Streamlined Application for Analysis of Expression CHP Data in JMP® Genomics
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Analysis of microarray data is used extensively to search for and discover clues to the molecular causes of important biological phenomena. As microarrays increase in popularity, the demand has grown for biologist-friendly applications that simplify the quality-control and analysis processes and present useful graphical representations of high-dimensional data sets. Expression Console, recently introduced by Affymetrix, provides a simple interface for normalization and summarization of data from Affymetrix CEL files to produce CHP files for further analysis. This paper explains how the Affymetrix Expression CHP Wizard in JMP Genomics automates many steps in a comprehensive microarray analysis workflow by combining an interactive interface with standard JMP Genomics tools.
(PDF: 1.1 MB)
Exploiting proven data integration and analytics to ensure healthy returns on sales and marketing investments
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Pharmaceutical sales and marketing professionals face a unique set of challenges in their efforts to boost sales enough to recoup staggering development costs. This white paper explores the possibilities of data integration and advanced analytics in marketing and selling pharmaceuticals. The paper also includes a list of key analytical techniques and several industry case studies.
(PDF: 590 KB)
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Release 3.1 of JMP Genomics from SAS introduces copy number-specific functionality, giving users the ability to easily assess copy number differences across experimental groups. In this white paper, we will review a simple JMP Genomics workflow to determine differences in copy number and allele frequencies. These workflows have been tested on all Affymetrix Genome-Wide SNP arrays, including the Mapping 500K, SNP 5 and SNP 6 arrays.
(PDF: 3.2 MB)
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Release 3.1 of JMP Genomics software from SAS adds specific menu items for copy number analysis. In this white paper, we will review a simple JMP Genomics workflow to determine differences in copy number or B-allele frequencies. These workflows have been tested on Illumina DNA Analysis BeadChips, including the Human1M DNA Analysis BeadChips.
(PDF: 1.8 MB)
Show AbstractView Paper
This document, together with the on-demand Web training session, is intended to give existing and new customers and evaluators a brief overview of the JMP Genomics solution and an introduction to some of the new features in JMP Genomics 3.2. For more detailed information about specific processes, please consult the JMP Genomics User Guide and JMP Genomics User Guide Supplement, found under Genomics > Documentation and Help.
(PDF: 1.7 MB)
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The SAS Metadata Server delivers the power to integrate and manage metadata across entire organizations. Through these capabilities, standard data models such as the CDISC Study Data Tabulation Model (SDTM) can be deployed to all users in your organization. This white paper explores the value that the SAS Open Metadata Architecture can bring to your organization and how the SDTM data model can be implemented in the metadata server.
(PDF: 895 KB)
What it will take to gain industry consensus on interchange standards, and what organizations can do today to optimize their own information architectures
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Information technology is finally up to the task of cost-effective clinical research. But there are still some significant barriers to gaining all the benefits of this technology – in particular, interoperability. This white paper explores the need for a consistent industry architecture that allows life sciences firms to connect their enterprises to enjoy better data integration, process consistency and communication of results. You will also learn about the requirements for such an architecture and the benefits it can provide.
(PDF: 663 KB)
Developing, executing and managing the transformation, analysis and submission of clinical research data with SAS® Drug Development
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Discovery organizations are identifying a lot of promising compounds, but clinical research processes haven't kept pace with timely testing of all those potential therapies. This white paper describes how SAS Drug Development supports true innovation across the clinical trial process. You will learn how to assemble data to foster better collaboration, get up-to-date information during clinical trials and make informed decisions earlier in the trial process.
(PDF: 1.1 MB)
A solution for addressing 21 CFR Part 11 compliance
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The Code of Federal Regulations Title 21 Part 11 is a significant milestone in the U.S. FDA's effort to improve the efficiency of the development, submission, review and approval process for new drugs. 21 CFR Part 11 requires that the drug sponsor perform validation of systems that support the maintenance and submission of electronic records.

This white paper discusses how SAS Drug Development assures the reliability of electronic records through a predefined system development life cycle (SDLC) executed by a highly qualified staff. The paper also includes a step-by-step explanation of how SAS Drug Development was specifically designed to comply with each subsection of 21 CFR Part 11.
(PDF: 202 KB)

Manufacturing

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This white paper discusses multi-causal analysis as a way of integrating consumer demand information with shipment forecasts to capture the impact of marketing activities on shipments. With improvements in technology, data collection, data storage and analytical knowledge, CPG companies are now looking to integrate consumer demand with their shipment forecasts to capture the impact of marketing activities on shipments. As a result, multi-tiered causal analysis (MTCA) is receiving renewed interest. This paper explains the MTCA process, including an anonymous beverage industry case study that describes the process used to develop and link the Consumer Demand and Factory Shipment models. The by-product of this process was a more accurate forecast that reflected the company's marketing investment strategy.
(PDF: 1.6 MB)
Simplifying and making PAT data analysis lean
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This paper introduces a Process Analytical Technology (PAT) maturity model that maps various tools and methodologies that can help you understand the drivers of product quality and, as a result, reduce defects. In particular, you will learn about pragmatic data analysis and reporting approaches that improve mainstream users' understanding of manufacturing processes.
(PDF: 846 KB)
Transforming process, product and service data into business intelligence
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Manufacturing and supply chain organizations must not only optimize resources and minimize waste, but also predict future growth and demand. Event-handling and transactional systems cannot merge data into an integrated source of business intelligence; organizations need adequate data management, forecasting, optimization and modeling techniques to bring disparate data together and gather useful intelligence from it. With key performance indicators and process metrics that span functional areas, managers and other stakeholders can see changes and trends as they occur and make business decisions based on those indicators.
(PDF: 157 KB)
Understanding and valuing the difference
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Many companies are beginning to realize that warranty data is an integral part of the customer's voice. It is essential not just to the bottom line, but to customer satisfaction and brand reputation. To understand how companies analyze warranty data, SAS commissioned a study to look at the warranty reporting and analysis systems of 20 companies. This paper summarizes the study and provides three case studies of companies that are now reaping the benefits of automated analytics.
(PDF: 745 KB)
Improve Your Supply Chain Investment
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This white paper looks at a proof-of-value (POV) process that a pragmatic organization embarked on with SAS to better understand how SAS forecasting and inventory optimization could improve the results from an already installed enterprise resource planning system. It not only shows surprising results, it provides a layman's pathway to attaining those results.
(PDF: 1.7 MB)
Inventory vs. availability
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World-class organizations have realized that the service supply chain is different than the traditional production supply chain. This white paper examines the difference between these two supply chains. You will learn how some organizations are developing service supply chain techniques to solve their unique challenges. You'll also learn which business methodologies foster the best return on investment in service supply chain improvements.
(PDF: 614 KB)

Retail

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Maximize returns on customer communication strategies
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The secret to consistently beating both profitability goals and competitors may sound simple - just understand your customers better and faster than anyone else, and then target them more effectively than anyone else. But with the scope and scale of marketing in the retail industry, delivering meaningful, personal service to customers is a difficult task.

This white paper discusses the evolution of analytics-based marketing automation and then looks briefly at the critical technologies that support the latest generation of marketing automation for retailers: an enterprise architecture, sophisticated analytics, capabilities that give more control to business users and the ability to extend into other areas of marketing.
(PDF: 646 KB)
Transform data from existing systems into predictive insights that dramatically increase revenues and profitability
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Every day, retail organizations ask two related questions: 1) How can we maximize revenues from our product offerings, retail outlets and customer relationships? 2) How can we maximize profitability without eroding the quality of our products, the shopping experience or customer satisfaction?

Read this white paper to find out how advanced analytics, including statistics, data mining, optimization and forecasting, give retailers a robust way to understand what is happening and what could happen in their business with quantified accuracy. You will learn about specific applications for analytics in marketing, merchandising, operations and performance management.
(PDF: 596 KB)
A white paper by SAS and Kurt Salmon Associates
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Competition in retail is ever more intense as companies face slow domestic growth, rapid increases in selling space, and new and innovative channels and formats. To achieve merchandising dominance, it is critical to improve core merchandising processes.

This white paper will give you a head start in evaluating the potential of revenue optimization to deliver significant, sustainable profit improvements. You will learn about the key components of revenue optimization, the steps required to implement such a system and the lessons learned by several companies who have already implemented this technology.
(PDF: 1.7 MB)
Improve Your Supply Chain Investment
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This white paper looks at a proof-of-value (POV) process that a pragmatic organization embarked on with SAS to better understand how SAS forecasting and inventory optimization could improve the results from an already installed enterprise resource planning system. It not only shows surprising results, it provides a layman's pathway to attaining those results.
(PDF: 1.7 MB)
Taking a model-centric view of business intelligence
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Business intelligence (BI) has evolved beyond isolated tools. Successful BI can only be achieved with the backing of a rigorous process that starts with source data and finishes in a useful form in the hands of the user.

This white paper, written by Butler Group, first provides a brief overview of Butler's vision for the advanced deployment of BI technologies according to this end-to-end process. It then focuses on the SAS Industry Intelligence Solutions for Banking, Insurance and Telecommunications, outlining the industry-specific, model-driven architecture of these advanced BI solutions, which allows them to be implemented quickly and easily.
(PDF: 1.1 MB)
Stay several steps ahead of consumer demand with SAS
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The entry of large general merchandise chains with hyperefficient supply chains into grocery during the past 10 years means that it is no longer possible for grocery retailers to compete on price alone. Grocers must anticipate and shape future demand to better satisfy each customer's unique needs. This paper discusses how SAS solutions can help grocers replace hunches with data-driven, fact-based, forward-looking decisions at the intersection of customer demand, product supply and competitive pricing.
(PDF: 274 KB)
How to effectively stock sizes of each item in each store – into a profitable advantage
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In a perfect world, retailers would always have just the right assortment of merchandise at each store. But with tens of thousands of SKUs across thousands of stores, most retailers constantly deal with too many stock-outs. Read this white paper to learn how SAS software helps retailers create size profiles that translate into more accurate purchase orders. The paper also includes a detailed case study featuring Kohl's.
(PDF: 1 MB)
Strategies for excelling in an ever-changing industry
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To excel in today's shaky economy, retailers need to manage the total enterprise and align their organizations, customers and suppliers in one strategic direction — a direction established at the highest levels and cascaded throughout the organization.

This white paper discusses eight key strategies that retailers should implement to excel and profit in today's fast-paced marketplace, as well as the technologies that support those strategies. The paper also outlines a retailer's strategy map and contains a real-world case study.
(PDF: 990 KB)
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