White Paper

Experience 2030. The Future of Customer Experience is... NOW!

Focus on North America


How will brands survive and thrive in the next 10 years?

Tomorrow’s customer journeys and personalization will be even smarter, more immersive, more trust-enabling than they are today. More CX initiatives will be run by AI and machine learning algorithms, automated software applications, or bots. The question is: Are brands and consumers ready?

Futurum and SAS conducted a global survey including more than 1,700 consumers and brands from the United States, Canada and Mexico to understand what defines customer experience today and how it’s evolving through the year 2030.

Download the North America report from the survey and get our findings and recommendations about:

  • Smart Technology
  • Immersive Technology
  • Digital Trust
  • Loyalty in the Digital Age
  • Agility & Automation