Reference customers uniformly expressed that they are extremely satisfied with SAS and praised the vendor’s ability to deliver value quickly. Data rich enterprises with strong analytical resources should consider SAS to turbocharge their customer insights."
Explore More SAS Resources
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웨비나
SAS Viya Copilot in Visual Analytics -
웨비나
From Generative AI to Trusted Enterprise Copilots: Scaling Responsible AI -
E-BOOK
A modern approach to MarTech: Transforming the customer experience -
분석 보고서
SAS는 The Forrester Wave ™로부터 202년 4분기 실시간 상호작용 관리 리더로 선정되었습니다. -
웨비나
Data Science Meets A/B and Multi-Arm Bandit Testing in SAS® Customer Intelligence 360 -
웨비나
Seamlessly Integrate with External Channels Using Customer Intelligence 360 Custom Task Types -
웨비나
Marketing AI With SAS® Customer Intelligence 360 and SAS® Viya® -
E-BOOK
5 Tips for Using GenAI to Improve Customer Experience for Telecoms -
웨비나
Getting the Most From the New Task Design Experience in Customer Intelligence 360 -
백서
Rethinking risk: Smarter models, better decisions -
분석 보고서
The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024 -
백서
Navigating the uncertain world of third-party cookies -
E-BOOK
The insurance data and AI revolution -
고객 사례
Modern, real-time marketing grew membership and incremental sales for leading grocery retailer -
E-BOOK
Personalized advertising that you control -
백서
Improving HCP Engagement with Digital Analytics -
분석 보고서
SAS, 2023년 2분기 The Forester Wave™: AI 기반 의사결정 플랫폼 부문 리더로 선정되다 -
백서
Retail bank media networks: Monetize customer data with personalized offers and advertising -
고객 사례
Predicting real-time insurance needs with hyperpersonalization -
고객 사례
One airport operator is making every journey personal for passengers -
고객 사례
Voetbalmedia uses MarTech from SAS to better engage with 1.4 million football players and enthusiasts -
백서
Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions -
고객 사례
Protecting nature with dollars and sense -
고객 사례
유통업체인 Workplace Solutions는 데이터 기반 마케팅을 통해, 매력적인 고객 경험을 만들었습니다. -
고객 사례
Integrated marketing improves results for marketers and customers -
고객 사례
A customer connection is the special ingredient -
고객 사례
Finland’s top retail bank applies AI to improve customer service and credit scoring -
고객 사례
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyond -
고객 사례
Maximizing the reach and impact of an eHealth hub -
고객 사례
Complex telco product portfolio, maximum agility thanks to intelligent decisioning -
고객 사례
Reaching 3.6 million football fans via comprehensive marketing analytics -
고객 사례
Swiss financial institution uses advanced analytics to reimagine marketing and personalize customer experiences -
기사
The 5 new rules of retail -
기사
3 ways to rethink retail forecasting and demand planning -
기사
Reimagine marketing: Today, tomorrow and in times of disruption -
분석 보고서
The Total Economic Impact Of SAS Customer Intelligence 360 -
고객 사례
Using Customer Intelligence to optimise advertising sales -
기사
Customer data platform: What it is and why it’s important -
기사
Your customers aren’t afraid of new technologies. Are you? -
기사
Tread carefully with customer data platforms -
기사
Marketers and privacy -
기사
Digital transformation for SMBs -
기사
Five trends that will reshape customer experience -
기사
Under siege: Improving customer experience in banking -
고객 사례
Telecom calls on automation to improve market position -
고객 사례
고급 분석으로 고객 경험 개선 -
기사
IoT: The customer experience accelerator you can't afford to ignore -
백서
The Real-Time and Predictive Commerce Playbook for CMOs -
기사
What big data has brought to the privacy discussion -
기사
Effective real-time marketing -
백서
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience -
백서
Using Hybrid Cloud Capabilities for True Omnichannel Marketing -
기사
Contextual engagement -
기사
Data and the customer experience -
E-BOOK
How Can Retailers Satisfy Today's Customers? -
백서
Data and the customer experience -
기사
How to improve your AI marketing skills -
기사
Building confidence in your customer experience -
기사
AI marketing: What does the future hold? -
기사
Three ways to improve real time marketing results -
백서
Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services -
백서
Beyond The Campaign -
기사
Customer journey analytics goes mainstream -
백서
Using Data to Create Outcome-Based Customer Experiences -
백서
The Internet of Things: Marketing’s Opportunities and Challenges -
백서
Power your digital transformation with guided analytics -
E-BOOK
How Customer Intelligence Is Energizing the Utilities Industry -
백서
Using Big Data to Enable the Omnichannel Retail Experience -
기사
What is marketing automation? -
기사
Real-time customer engagement is the future of experience management -
E-BOOK
백서
Tomorrow's telco -
기사
The marketing analytics must-haves -
기사
Harnessing the martech advantage -
백서
Getting to Why in Omnichannel Marketing Attribution -
백서
Marketing attribution: Giving credit where credit is due -
백서
Improve Customer Experience with Actionable Artificial Intelligence -
기사
R 'Ray' Wang: A conversation with a digital disruptor -
기사
IoT: The next best thing to reading your customer’s mind -
백서
Redefining Brand Performance for the 21st Century -
기사
Marketing for the midmarket -
기사
Linking data to the customer journey -
시리즈
The value of marketing metrics at Visa -
기사
Putting you at the frontier of the fan experience -
시리즈
Digital transformation: Moving from handshakes to householding at Comerica -
백서
Data Elevates the Customer Experience -
시리즈
Brand equity has a big role in RCI's strategy -
기사
Marketing operations: Five core competencies you must master -
기사
Customer journeys: How to be ready when customers visit -
기사
Customer journey management: Eliminating missed opportunities -
기사
Small but mighty: Modern marketing for the midmarket -
백서
Operationalizing and Embedding Analytics for Action -
고객 사례
The right offer every time -
기사
The marketer's dream: Harmonic convergence -
기사
Customer segmentation for the new digital experience -
회견
Using data to control unruly hotel pricing -
시리즈
The customer journey: Finding the buy signal -
회견
Q&A: What's your level of digital marketing maturity? -
회견
How do you know if you’re ready for Hadoop? -
시리즈
The customer journey: Why you need journey maps -
기사
Keeping your customers happy with assortment optimization -
기사
The modern marketing leader: Is your CMO ready? -
기사
Customer loyalty in a digital world: A new approach -
고객 사례
Optimization delivers more revenue while slashing marketing costs -
기사
Four multichannel marketing strategies that deliver exceptional customer experiences -
기사
Marketing measurement do's and don'ts -
기사
Out of size, out of mind -
백서
The Architecture and Security of SAS® Marketing Operations Management -
기사
Empty shelves: The retail analytical talent deficit -
기사
Building a high-performance marketing engine -
기사
The first step in building a better customer experience -
기사
Moving beyond the ad server -
기사
The era of gargantuan data -
기사
Marketing optimization: Five lessons learned at a major US bank -
기사
Seven characteristics of the modern consumer -
백서
Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers -
기사
Improving customer experience with digital marketing -
백서
Unleashing the Power of Text Analytics for Travel -
기사
Do marketers need real-time analytics -
기사
The digitization of everything — its impact on customer experience -
기사
The digitization of everything – its impact on the buyer’s journey and marketing’s role -
기사
A lesson in customer service from Chick-fil-A President Dan Cathy -
분석 보고서
백서
Marketing Analytics for Manufacturing: Forging Customer Insights -
E-BOOK
Planning For CDP Success: A guided journey for choosing a customer data platform -
E-BOOK
Brilliant decision? -
백서
SAS - Hospitality Provider -
백서
Where does marketing stop and advertising begin? -
E-BOOK
Customer experience - now and into the future -
백서
SAS Experience 2030 -
E-BOOK
The Secrets of Delivering Exceptional Customer Experience -
E-BOOK
In-the-Moment Marketing -
E-BOOK
Retail Experimentation: The New Fundamentals -
백서
Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond -
E-BOOK
Operational Marketing: From Hard Work to Heroic Performance -
백서
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT -
E-BOOK
Strategic Marketing: From aspirational to exceptional customer experience -
백서
Experience 2030. The Future of Customer Experience is... NOW! -
백서
Experience 2030: Pulse Report -
백서
Delivering Experiences That Win Business and Build Loyalty -
웨비나
Smarter Access to Open Data: Introducing SAS/ACCESS to DuckDB -
웨비나
Marketing Decisions Excellence: Turning Insights Into Business Impact -
웨비나
CI360 Tips and Tricks: Quick Wins, Shortcuts and Hidden Features Every Marketer Should Know -
웨비나
CDP Capabilities in SAS® Customer Intelligence 360: Activating Dynamic Customer Profiles -
웨비나
5 Tips for Using GenAI to Improve Your Customer Experience -
웨비나
Enhance the Customer Experience and Create Value for Your Stakeholders -
웨비나
Discovery-based Investigation in SAS Visual Investigator – Your Guide to Better Searches -
웨비나
Real-Time Agent Assist and Next-Gen Strategy for Financial Services -
웨비나
How to Increase Speed to Analytics-Driven Decisions: SAS® Viya® With SingleStore -
웨비나
Hands out of the cookie jar! Satisfy your sweet tooth for customer insights – without cookies. -
웨비나
Is Customer-Centric Data Privacy an Oxymoron? Your Customers Don’t Think So. -
웨비나
Confident decisions at every stage of the customer journey -
웨비나
CX to the Power of AI: How to Use AI for Maximum Loyalty -
웨비나
Privacy + Trust: The New Measures of CX -
웨비나
Loyalty Programs are Out. Loyalty Brands are In. -
웨비나
Digital Transformation Session 3: The Data Factory Approach -
웨비나
Connecting With the New Digital Customer -
웨비나
Breaking through common barriers to digital marketing success -
웨비나
The Modern-Day Boardroom Conversation: The Evolving Nature of Trust -
웨비나
Alignment: The Harmonic Convergence of Banking CX -
웨비나
Quantifying the Impacts of Clinical Intervention Programs Using Propensity Score Matching in SAS® -
웨비나
How Do I Use SAS® Intelligent Decisioning? -
웨비나
Digital Transformation Session 1: Putting Customer Experience Front and Center -
웨비나
Real-Time Analytics in Banking: Deeper Customer Insights. Better Customer Experience -
웨비나
The Interplay of Analytics With Strategy, Art and Experience -
웨비나
Real-Time Analytics in Retail: Deeper Customer Insights. Better Customer Experience. -
웨비나
Mastering Decisioning to Stay in the CX Game -
웨비나
Evolving Customer Experience for Manufacturers in 2021 -
웨비나
Make Better Decisions With Analytically Driven Marketing -
웨비나
Empathy and Understanding: Driving Loyalty Through Data and Analytics -
웨비나
Real-Time Analytics in Communications: Deeper Customer Insights. Better Customer Experience. -
웨비나
How to Measure Operational Effectiveness and ROI in Today’s Global Environment -
웨비나
AI-Enriched IoT Analytics: Shaping the Future of Customer Experience -
웨비나
Going Beyond CDP To Succeed in the Hybrid Digital/Physical World -
웨비나
Marketing in 20: Digital Trust -
웨비나
Managing Customer Identity Data to Create a Better Customer Journey -
웨비나
Digital Transformation Session 2: Giving People What They Need to Succeed -
웨비나
Experience 2030: Future-Proof Your Customer Strategy -
웨비나
Transform CX to stand the test of time -
웨비나
Master agility and automation for lasting CX advantage -
웨비나
Holistic CX Measurement: How to Reflect Loyalty and Business Value Metrics -
웨비나
Optimize CX by Embedding AI Into Your Marketing -
웨비나
Marketing in 20: The Digital Customer -
웨비나
Banking Under Siege: Avoiding the Trust and Customer Experience Collision Course -
웨비나
From Mad Men To Madtech -
웨비나
Breaking through common barriers to digital marketing success (Part II) -
웨비나
Data and AI: Accelerators of Banking CX -
웨비나
Data Management and Real-Time Customer Experience -
웨비나
Content Marketing in the Age of Uncertainty -
웨비나
Retail Reality: New Rules for Building Brand Loyalty in Times of Crisis -
웨비나
Engaging With Smart and Immersive Tech: Your Customers Are Ready – Are You? -
웨비나
Take Back Control of Your Advertising Efforts: Here’s How -
웨비나
Mapping Digital Events to Customer Journeys: Strategies for Data-Driven Success -
웨비나
Omnichannel Journey Orchestration -
웨비나
Complete and Complement Your Existing MarTech -
웨비나
Keep Your Data Where YOU Want It -
웨비나
Improved Segmentation, Audience Creation and Targeting -
웨비나
Drive Email Campaigns Based on Website and Mobile App Behavior -
웨비나
Orchestrating Your Multi-Wave Campaigns Through Scheduled Journeys -
웨비나
Accelerating AI and Analytics Value: Making the Most of Customer Analytics Technologies -
고객 사례
Hyper-personalized offers help consumer finance company elevate the customer experience -
고객 사례
InShared moves towards an integrated omnichannel marketing approach with SAS Customer Intelligence solution
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