On-Demand Webinar

Digital Transformation Session 1: Putting Customer Experience Front and Center

Join SAS and Accenture to learn about the architecture needed to enable digital transformation and deliver an improved customer experience.

In partnership with:  

About the webinar

You’ve likely been hearing a lot about digital transformation. And for good reason. At its heart, it’s tied to another long-time hot topic: customer experience.

Digital transformation simply refers to using digital technology to change how businesses operate and serve customers.

Of course, succeeding at it can be anything but simple. It requires bringing together people, processes and technology – like advanced analytics and AI – to face new business challenges.

If you get it right, you deliver unsurpassed value and personalized digital experiences to customers.

Don’t miss this first in a series of 30-minute webinars that dive into what it takes to make digital transformation a reality.

Join SAS and Accenture for this webinar to learn:

  • How to evolve from legacy systems to disruptor models.
  • The importance of digital decoupling and agility.
  • How to foster talent empowerment and culture change.
  • When to make incremental vs. abrupt, wholesale changes.

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About the Experts


Edwin Van der Ouderaa, Senior Managing Director Financial Services, Accenture


Bernard Blais, Senior Manager, Global Product Marketing, Messaging and Enablement Practice, SAS

Register now