Reference customers uniformly expressed that they are extremely satisfied with SAS and praised the vendor’s ability to deliver value quickly. Data rich enterprises with strong analytical resources should consider SAS to turbocharge their customer insights."
Explore More SAS Resources
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Вебинар
Marketing Decisions Excellence: Turning Insights Into Business Impact -
Вебинар
Smarter Access to Open Data: Introducing SAS/ACCESS to DuckDB -
Вебинар
CDP Capabilities in SAS® Customer Intelligence 360: Activating Dynamic Customer Profiles -
Вебинар
Data Science Meets A/B and Multi-Arm Bandit Testing in SAS® Customer Intelligence 360 -
Вебинар
Seamlessly Integrate with External Channels Using Customer Intelligence 360 Custom Task Types -
Вебинар
Marketing AI With SAS® Customer Intelligence 360 and SAS® Viya® -
E-Book
5 Tips for Using GenAI to Improve Customer Experience for Telecoms -
Вебинар
Getting the Most From the New Task Design Experience in Customer Intelligence 360 -
Технический документ
Rethinking risk: Smarter models, better decisions -
Аналитический отчет
The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024 -
E-Book
Real-Time Hyperpersonalization in Hospitality -
Технический документ
Navigating the uncertain world of third-party cookies -
E-Book
The insurance data and AI revolution -
Аналитический отчет
SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024 -
Customer Story
Modern, real-time marketing grew membership and incremental sales for leading grocery retailer -
Технический документ
Creating Meaningful Data-driven Customer Journeys -
E-Book
Personalized advertising that you control -
Технический документ
Improving HCP Engagement with Digital Analytics -
Аналитический отчет
The Forrester Wave™: AI Decisioning Platforms, Q2 2023 -
Технический документ
Retail bank media networks: Monetize customer data with personalized offers and advertising -
E-Book
The Path to a Single Customer View -
Customer Story
Voetbalmedia uses martech from SAS to better engage with 1.4 million football players and enthusiasts -
Технический документ
Banking in 2035: global banking survey report -
Технический документ
Banking in 2035: three possible futures -
Технический документ
Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions -
Customer Story
Customer engagement enhanced with cloud-based analytics and AI -
Article
3 вопроса, с которых нужно начать улучшения в области прогнозирования и планирования спроса в ритейле -
Article
Использование Python в решениях SAS Intelligent Decisioning 5.4 -
Аналитический отчет
The Total Economic Impact Of SAS Customer Intelligence 360 -
Article
Платформа клиентских данных: что это такое и почему это важно -
Customer Story
Решения ритейлера создают привлекательные условия для клиентов с помощью data-driven маркетинга. -
Article
Ваши клиенты не боятся новых технологий, а вы? -
Article
Маркетологи и конфиденциальность -
Article
Цифровая трансформация для малого и среднего бизнеса -
Article
Пять трендов, которые изменят качество обслуживания клиентов -
Article
Under siege: Improving customer experience in banking -
Article
IoT: ускоритель взаимодействия с клиентами, который не стоит игнорировать -
Технический документ
The Real-Time and Predictive Commerce Playbook for CMOs -
Article
Что нового большие данные привнесли в дискуссию о конфиденциальности -
Article
Эффективный маркетинг в реальном времени -
Технический документ
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience -
Технический документ
Using Hybrid Cloud Capabilities for True Omnichannel Marketing -
Article
Аналитика SAS поможет страховым компаниям -
E-Book
How Can Retailers Satisfy Today's Customers? -
Аналитический отчет
How Data Science Teams Leverage Machine Learning and Other Advanced Analytics -
Технический документ
Data and the customer experience -
Article
How to improve your AI marketing skills -
Article
Building confidence in your customer experience -
Article
3 способа улучшить результаты real-time маркетинга -
Технический документ
Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services -
Технический документ
Beyond The Campaign -
Article
Customer journey analytics goes mainstream -
Технический документ
Using Data to Create Outcome-Based Customer Experiences -
Технический документ
The Internet of Things: Marketing’s Opportunities and Challenges -
Технический документ
Power your digital transformation with guided analytics -
E-Book
How Customer Intelligence Is Energizing the Utilities Industry -
Технический документ
Using Big Data to Enable the Omnichannel Retail Experience -
Article
Многовариантное тестирование: делайте больше за меньшее время -
Article
Общение c покупателем в реальном времени — это будущее в управлении клиентским опытом -
E-Book
Технический документ
Tomorrow's telco -
E-Book
Improving Customer Experience -
Article
Использование преимуществ маркетинговых технологий (MarTech) -
Article
Must-have: аналитика, которая упрощает жизнь современным маркетологам -
Технический документ
Getting to Why in Omnichannel Marketing Attribution -
Технический документ
Marketing attribution: Giving credit where credit is due -
Технический документ
Improve Customer Experience with Actionable Artificial Intelligence -
Article
R 'Ray' Wang: A conversation with a digital disruptor -
Технический документ
Redefining Brand Performance for the 21st Century -
Article
Marketing for the midmarket -
Article
Выстраивание пути клиента на основе данных -
Series
Digital transformation: Moving from handshakes to householding at Comerica -
Технический документ
Data Elevates the Customer Experience -
Article
Marketing operations: Five core competencies you must master -
Article
Customer journey management: Eliminating missed opportunities -
Article
Small but mighty: Modern marketing for the midmarket -
Технический документ
Operationalizing and Embedding Analytics for Action -
Article
The marketer's dream: Harmonic convergence -
Article
Customer segmentation for the new digital experience -
Interview
Using data to control unruly hotel pricing -
Series
The customer journey: Finding the buy signal -
Interview
Q&A: What's your level of digital marketing maturity? -
Interview
How do you know if you’re ready for Hadoop? -
Series
The customer journey: Why you need journey maps -
Article
Marketing measurement do's and don'ts -
Article
Out of size, out of mind -
Технический документ
The Architecture and Security of SAS® Marketing Operations Management -
Article
Empty shelves: The retail analytical talent deficit -
Article
The first step in building a better customer experience -
Article
Seven characteristics of the modern consumer -
Технический документ
Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers -
Технический документ
Unleashing the Power of Text Analytics for Travel -
Article
Тотальная цифровизация и ее влияние на клиентский опыт -
Article
A lesson in customer service from Chick-fil-A President Dan Cathy -
Аналитический отчет
Технический документ
Marketing Analytics for Manufacturing: Forging Customer Insights -
E-Book
Planning For CDP Success: A guided journey for choosing a customer data platform -
E-Book
Brilliant decision? -
Технический документ
SAS - Hospitality Provider -
Технический документ
Where does marketing stop and advertising begin? -
Технический документ
AI and analytics are powering a demand planning and customer experience revolution -
E-Book
Customer experience - now and into the future -
Технический документ
SAS Experience 2030 -
E-Book
The Secrets of Delivering Exceptional Customer Experience -
E-Book
In-the-Moment Marketing -
E-Book
Retail Experimentation: The New Fundamentals -
Технический документ
Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond -
E-Book
Operational Marketing: From Hard Work to Heroic Performance -
Технический документ
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT -
E-Book
Strategic Marketing: From aspirational to exceptional customer experience -
Технический документ
Experience 2030. The Future of Customer Experience is... NOW! -
Технический документ
Experience 2030: Pulse Report -
Технический документ
Delivering Experiences That Win Business and Build Loyalty -
Вебинар
5 Tips for Using GenAI to Improve Your Customer Experience -
Вебинар
Enhance the Customer Experience and Create Value for Your Stakeholders -
Вебинар
How to Increase Speed to Analytics-Driven Decisions: SAS® Viya® With SingleStore -
Вебинар
Hands out of the cookie jar! Satisfy your sweet tooth for customer insights – without cookies. -
Вебинар
Is Customer-Centric Data Privacy an Oxymoron? Your Customers Don’t Think So. -
Вебинар
Confident decisions at every stage of the customer journey -
Вебинар
CX to the Power of AI: How to Use AI for Maximum Loyalty -
Вебинар
Privacy + Trust: The New Measures of CX -
Вебинар
Loyalty Programs are Out. Loyalty Brands are In. -
Вебинар
Digital Transformation Session 3: The Data Factory Approach -
Вебинар
Connecting With the New Digital Customer -
Вебинар
Breaking through common barriers to digital marketing success -
Вебинар
The Modern-Day Boardroom Conversation: The Evolving Nature of Trust -
Вебинар
Alignment: The Harmonic Convergence of Banking CX -
Вебинар
Quantifying the Impacts of Clinical Intervention Programs Using Propensity Score Matching in SAS® -
Вебинар
How Do I Use SAS® Intelligent Decisioning? -
Вебинар
Digital Transformation Session 1: Putting Customer Experience Front and Center -
Вебинар
Real-Time Analytics in Banking: Deeper Customer Insights. Better Customer Experience -
Вебинар
The Interplay of Analytics With Strategy, Art and Experience -
Вебинар
Real-Time Analytics in Retail: Deeper Customer Insights. Better Customer Experience. -
Вебинар
Mastering Decisioning to Stay in the CX Game -
Вебинар
Evolving Customer Experience for Manufacturers in 2021 -
Вебинар
Make Better Decisions With Analytically Driven Marketing -
Вебинар
Empathy and Understanding: Driving Loyalty Through Data and Analytics -
Вебинар
Real-Time Analytics in Communications: Deeper Customer Insights. Better Customer Experience. -
Вебинар
How to Measure Operational Effectiveness and ROI in Today’s Global Environment -
Вебинар
AI-Enriched IoT Analytics: Shaping the Future of Customer Experience -
Вебинар
Going Beyond CDP To Succeed in the Hybrid Digital/Physical World -
Вебинар
Marketing in 20: Digital Trust -
Вебинар
Managing Customer Identity Data to Create a Better Customer Journey -
Вебинар
Digital Transformation Session 2: Giving People What They Need to Succeed -
Вебинар
Experience 2030: Future-Proof Your Customer Strategy -
Вебинар
Transform CX to stand the test of time -
Вебинар
Master agility and automation for lasting CX advantage -
Вебинар
Holistic CX Measurement: How to Reflect Loyalty and Business Value Metrics -
Вебинар
Optimize CX by Embedding AI Into Your Marketing -
Вебинар
Marketing in 20: The Digital Customer -
Вебинар
Banking Under Siege: Avoiding the Trust and Customer Experience Collision Course -
Вебинар
From Mad Men To Madtech -
Вебинар
Breaking through common barriers to digital marketing success (Part II) -
Вебинар
Data and AI: Accelerators of Banking CX -
Вебинар
Data Management and Real-Time Customer Experience -
Вебинар
Content Marketing in the Age of Uncertainty -
Вебинар
Retail Reality: New Rules for Building Brand Loyalty in Times of Crisis -
Вебинар
Engaging With Smart and Immersive Tech: Your Customers Are Ready – Are You? -
Вебинар
Take Back Control of Your Advertising Efforts: Here’s How -
Вебинар
Omnichannel Journey Orchestration -
Вебинар
Complete and Complement Your Existing MarTech -
Вебинар
Keep Your Data Where YOU Want It -
Вебинар
Improved Segmentation, Audience Creation and Targeting -
Вебинар
Mapping Digital Events to Customer Journeys: Strategies for Data-Driven Success -
Вебинар
Drive Email Campaigns Based on Website and Mobile App Behavior -
Вебинар
Orchestrating Your Multi-Wave Campaigns Through Scheduled Journeys -
Вебинар
Accelerating AI and Analytics Value: Making the Most of Customer Analytics Technologies -
Вебинар
Welcome to SAS® Viya®
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