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SAS IS A LEADER
The Forrester Wave™: Customer Analytics Technologies, Q2 2024
SAS helps organizations accelerate and monetize their marketing efforts with the power of a best-in-class customer analytics solution.
Reference customers uniformly expressed that they are extremely satisfied with SAS and praised the vendor’s ability to deliver value quickly. Data rich enterprises with strong analytical resources should consider SAS to turbocharge their customer insights."![]()
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- ÉTUDE DE CAS
- Ebook The insurance data and AI revolution
- RAPPORT D'ANALYSTE SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024
- Témoignage client Modern, real-time marketing grew membership and incremental sales for leading grocery retailer
- Livre blanc Creating Meaningful Data-driven Customer Journeys
- Ebook Personalized advertising that you control
- Livre blanc Improving HCP Engagement with Digital Analytics
- RAPPORT D'ANALYSTE SAS is a Leader in The Forrester Wave™: AI Decisioning Platforms, Q2 2023.
- Ebook Cracking Tomorrow's CX Code
- Livre blanc Retail bank media networks: Monetize customer data with personalized offers and advertising
- Ebook The Path to a Single Customer View
- RAPPORT D'ANALYSTE The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023
- Témoignage client Predicting real-time insurance needs with hyperpersonalization
- Témoignage client One airport operator is making every journey personal for passengers
- Témoignage client Voetbalmedia uses MarTech from SAS to better engage with 1.4 million football players and enthusiasts
- Livre blanc Cracking Tomorrow's CX Code
- RAPPORT D'ANALYSTE SAS is a Leader in The Forrester Wave™: Digital Intelligence Platforms, Q4 2022
- Livre blanc Banking in 2035: global banking survey report
- Livre blanc Banking in 2035: three possible futures
- Livre blanc Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions
- Témoignage client Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approach
- Témoignage client Protecting nature with dollars and sense
- Témoignage client Integrated marketing improves results for marketers and customers
- Témoignage client A customer connection is the special ingredient
- Témoignage client Finland’s top retail bank applies AI to improve customer service and credit scoring
- Témoignage client Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyond
- Témoignage client Maximizing the reach and impact of an eHealth hub
- Témoignage client Complex telco product portfolio, maximum agility thanks to intelligent decisioning
- Témoignage client Reaching 3.6 million football fans via comprehensive marketing analytics
- Témoignage client L'établissement financier suisse utilise l'analytique avancée pour réinventer sa stratégie marketing et personnaliser l'expérience client
- Témoignage client L'établissement financier suisse utilise l'analytique avancée pour réinventer sa stratégie marketing et personnaliser l'expérience client
- ARTICLE The 5 new rules of retail
- ARTICLE 3 ways to rethink retail forecasting and demand planning
- ARTICLE Reimagine marketing: Today, tomorrow and in times of disruption
- RAPPORT D'ANALYSTE The Total Economic Impact Of SAS Customer Intelligence 360
- Témoignage client Using customer intelligence to optimize advertising sales
- ARTICLE Customer Data Platform : présentation et atouts | SAS
- Webinaire Alignment: The Harmonic Convergence of Banking CX
- Témoignage client Un distributeur de fournitures de bureau crée une expérience client remarquable grâce à un marketing piloté par les données
- ARTICLE Your customers aren’t afraid of new technologies. Are you?
- ARTICLE Tread carefully with customer data platforms
- ARTICLE Marketers and privacy
- ARTICLE Digital transformation for SMBs
- ARTICLE Five trends that will reshape customer experience
- ARTICLE Under siege: Improving customer experience in banking
- Témoignage client Predictive analytics and AI deliver a winning fan experience
- Témoignage client Telecom calls on automation to improve market position
- ARTICLE IoT: The customer experience accelerator you can't afford to ignore
- Livre blanc The Real-Time and Predictive Commerce Playbook for CMOs
- ARTICLE What big data has brought to the privacy discussion
- Livre blanc Keys to robust credit risk modeling and decisioning for better customer experience
- ARTICLE Effective real-time marketing
- Livre blanc Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience
- Livre blanc Using Hybrid Cloud Capabilities for True Omnichannel Marketing
- ARTICLE Contextual engagement
- ARTICLE Data and the customer experience
- Ebook How Can Retailers Satisfy Today's Customers?
- Livre blanc Data and the customer experience
- ARTICLE How to improve your AI marketing skills
- ARTICLE Building confidence in your customer experience
- ARTICLE Marketing et IA : que réserve l'avenir ?
- ARTICLE Three ways to improve real time marketing results
- Livre blanc Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services
- Livre blanc Beyond The Campaign
- ARTICLE Customer journey analytics goes mainstream
- Livre blanc Using Data to Create Outcome-Based Customer Experiences
- Livre blanc The Internet of Things: Marketing’s Opportunities and Challenges
- Livre blanc Power your digital transformation with guided analytics
- Ebook How Customer Intelligence Is Energizing the Utilities Industry
- Livre blanc Using Big Data to Enable the Omnichannel Retail Experience
- ARTICLE What is marketing automation?
- ARTICLE Real-time customer engagement is the future of experience management
- Ebook Livre blanc Tomorrow's telco
- Ebook Improving Customer Experience
- ARTICLE The marketing analytics must-haves
- ARTICLE Harnessing the martech advantage
- Livre blanc Getting to Why in Omnichannel Marketing Attribution
- Livre blanc Marketing attribution: Giving credit where credit is due
- Livre blanc Improve Customer Experience with Actionable Artificial Intelligence
- ARTICLE R 'Ray' Wang: A conversation with a digital disruptor
- ARTICLE IoT: The next best thing to reading your customer’s mind
- Livre blanc Redefining Brand Performance for the 21st Century
- ARTICLE Marketing for the midmarket
- ARTICLE Linking data to the customer journey
- Série The value of marketing metrics at Visa
- ARTICLE Putting you at the frontier of the fan experience
- Série Digital transformation: Moving from handshakes to householding at Comerica
- Livre blanc Data Elevates the Customer Experience
- Série Brand equity has a big role in RCI's strategy
- ARTICLE Customer journeys: How to be ready when customers visit
- ARTICLE Customer journey management: Eliminating missed opportunities
- ARTICLE Small but mighty: Modern marketing for the midmarket
- Livre blanc Operationalizing and Embedding Analytics for Action
- Témoignage client The right offer every time
- ARTICLE The marketer's dream: Harmonic convergence
- ARTICLE Capter l'attention du consommateur hyper-connecté de demain ?
- ARTICLE Customer segmentation for the new digital experience
- Interview Using data to control unruly hotel pricing
- Série The customer journey: Finding the buy signal
- Interview Q&A: What's your level of digital marketing maturity?
- Interview How do you know if you’re ready for Hadoop?
- Série The customer journey: Why you need journey maps
- ARTICLE Keeping your customers happy with assortment optimization
- ARTICLE The modern marketing leader: Is your CMO ready?
- ARTICLE Customer loyalty in a digital world: A new approach
- ARTICLE Customer loyalty in a digital world: A new approach
- ARTICLE Four multichannel marketing strategies that deliver exceptional customer experiences
- ARTICLE Marketing measurement do's and don'ts
- ARTICLE Out of size, out of mind
- Livre blanc The Architecture and Security of SAS® Marketing Operations Management
- ARTICLE Empty shelves: The retail analytical talent deficit
- ARTICLE Moving beyond the ad server
- ARTICLE The first step in building a better customer experience
- ARTICLE The era of gargantuan data
- ARTICLE Marketing optimization: Five lessons learned at a major US bank
- ARTICLE Seven characteristics of the modern consumer
- Livre blanc Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers
- ARTICLE Improving customer experience with digital marketing
- ARTICLE Three tips for data-driven marketing from the Las Vegas Sands
- Livre blanc Unleashing the Power of Text Analytics for Travel
- ARTICLE Four ways Vail Resorts creates epic experiences
- ARTICLE Do marketers need real-time analytics
- ARTICLE The digitization of everything – its impact on the buyer’s journey and marketing’s role
- ARTICLE A lesson in customer service from Chick-fil-A President Dan Cathy
- RAPPORT D'ANALYSTE Livre blanc Marketing Analytics for Manufacturing: Forging Customer Insights
- Livre blanc Navigating the digital world without third-party cookies
- Ebook Brilliant decision?
- Livre blanc SAS - Hospitality Provider
- Livre blanc AI and analytics are powering a demand planning and customer experience revolution
- Ebook Planning For CDP Success: A guided journey for choosing a customer data platform
- Livre blanc Where does marketing stop and advertising begin?
- Ebook In-the-Moment Marketing
- Livre blanc Delivering Experiences That Win Business and Build Loyalty
- Ebook Strategic Marketing: From aspirational to exceptional customer experience
- Ebook Retail Experimentation: The New Fundamentals
- Livre blanc Experience 2030. The Future of Customer Experience is... NOW!
- Livre blanc TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT
- Ebook Operational Marketing: From Hard Work to Heroic Performance
- Livre blanc SAS Experience 2030
- Ebook The Secrets of Delivering Exceptional Customer Experience
- Livre blanc Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond
- Livre blanc Experience 2030: Pulse Report
- Ebook Customer experience - now and into the future
- Webinaire Banking Under Siege: Avoiding the Trust and Customer Experience Collision Course
- Webinaire Data and AI: Accelerators of Banking CX
- Webinaire Real-Time Analytics in Retail: Deeper Customer Insights. Better Customer Experience.
- Témoignage client Hyper-personalized offers help consumer finance company elevate the customer experience
- Témoignage client InShared adopte une approche marketing omnicanal intégrée grâce à la solution SAS Customer Intelligence
- Témoignage client InShared adopte une approche marketing omnicanal intégrée grâce à la solution SAS Customer Intelligence
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