Reference customers uniformly expressed that they are extremely satisfied with SAS and praised the vendor’s ability to deliver value quickly. Data rich enterprises with strong analytical resources should consider SAS to turbocharge their customer insights."
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E-book
A modern approach to MarTech: Transforming the customer experience -
HISTORIA KLIENTA
Making insurance easier with customer intelligence and AI -
HISTORIA KLIENTA
Strategic fundraising powers more breakthroughs in childhood cancer research -
Raport
The Forrester Wave™: Real-Time Interaction Management, Q4 2025 -
Artykuł
What is a customer data platform? -
HISTORIA KLIENTA
Modern MarTech drives retail customer connections for Germany’s leading drugstore -
WEBINARIUM
Data Science Meets A/B and Multi-Arm Bandit Testing in SAS® Customer Intelligence 360 -
WEBINARIUM
Seamlessly Integrate with External Channels Using Customer Intelligence 360 Custom Task Types -
WEBINARIUM
Marketing AI With SAS® Customer Intelligence 360 and SAS® Viya® -
HISTORIA KLIENTA
AI transforms online insurance services -
E-book
5 Tips for Using GenAI to Improve Customer Experience for Telecoms -
WEBINARIUM
Getting the Most From the New Task Design Experience in Customer Intelligence 360 -
HISTORIA KLIENTA
Predictive analytics and AI deliver a winning fan experience -
White Paper
Rethinking risk: Smarter models, better decisions -
Raport
The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024 -
E-book
Real-Time Hyperpersonalization in Hospitality -
White Paper
Navigating the uncertain world of third-party cookies -
E-book
The insurance data and AI revolution -
HISTORIA KLIENTA
One airport operator is making every journey personal for passengers -
HISTORIA KLIENTA
Modern, real-time marketing grew membership and incremental sales for leading grocery retailer -
E-book
Personalized advertising that you control -
White Paper
Improving HCP Engagement with Digital Analytics -
Raport
The Forrester Wave™: AI Decisioning Platforms, Q2 2023 -
White Paper
Retail bank media networks: Monetize customer data with personalized offers and advertising -
E-book
The Path to a Single Customer View -
HISTORIA KLIENTA
Predicting real-time insurance needs with hyperpersonalization -
HISTORIA KLIENTA
Voetbalmedia uses MarTech from SAS to better engage with 1.4 million football players and enthusiasts -
White Paper
Banking in 2035: global banking survey report -
White Paper
Banking in 2035: three possible futures -
White Paper
Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions -
HISTORIA KLIENTA
Protecting nature with dollars and sense -
HISTORIA KLIENTA
Workplace solutions retailer creates compelling customer experience via data-driven marketing -
HISTORIA KLIENTA
Integrated marketing improves results for marketers and customers -
HISTORIA KLIENTA
A customer connection is the special ingredient -
HISTORIA KLIENTA
Finland’s top retail bank applies AI to improve customer service and credit scoring -
HISTORIA KLIENTA
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyond -
HISTORIA KLIENTA
Maximizing the reach and impact of an eHealth hub -
HISTORIA KLIENTA
Complex telco product portfolio, maximum agility thanks to intelligent decisioning -
HISTORIA KLIENTA
Swiss financial institution uses advanced analytics to reimagine marketing and personalize customer experiences -
Artykuł
The 5 new rules of retail -
Artykuł
3 ways to rethink retail forecasting and demand planning -
Artykuł
Reimagine marketing: Today, tomorrow and in times of disruption -
Raport
The Total Economic Impact Of SAS Customer Intelligence 360 -
HISTORIA KLIENTA
Using customer intelligence to optimize advertising sales -
Artykuł
Your customers aren’t afraid of new technologies. Are you? -
Artykuł
Tread carefully with customer data platforms -
Artykuł
Marketers and privacy -
Artykuł
Digital transformation for SMBs -
Artykuł
Five trends that will reshape customer experience -
Artykuł
Under siege: Improving customer experience in banking -
HISTORIA KLIENTA
Telecom calls on automation to improve market position -
Artykuł
IoT: The customer experience accelerator you can't afford to ignore -
White Paper
The Real-Time and Predictive Commerce Playbook for CMOs -
Artykuł
What big data has brought to the privacy discussion -
Artykuł
Effective real-time marketing -
White Paper
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience -
White Paper
Using Hybrid Cloud Capabilities for True Omnichannel Marketing -
Artykuł
Contextual engagement -
Artykuł
Data and the customer experience -
E-book
How Can Retailers Satisfy Today's Customers? -
White Paper
Data and the customer experience -
Artykuł
How to improve your AI marketing skills -
Artykuł
Building confidence in your customer experience -
Artykuł
AI marketing: What does the future hold? -
Artykuł
Three ways to improve real time marketing results -
White Paper
Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services -
White Paper
Beyond The Campaign -
Artykuł
Customer journey analytics goes mainstream -
White Paper
Using Data to Create Outcome-Based Customer Experiences -
White Paper
The Internet of Things: Marketing’s Opportunities and Challenges -
White Paper
Power your digital transformation with guided analytics -
E-book
How Customer Intelligence Is Energizing the Utilities Industry -
White Paper
Using Big Data to Enable the Omnichannel Retail Experience -
Artykuł
What is marketing automation? -
Artykuł
Real-time customer engagement is the future of experience management -
E-book
White Paper
Tomorrow's telco -
E-book
Improving Customer Experience -
Artykuł
The marketing analytics must-haves -
Artykuł
Harnessing the martech advantage -
White Paper
Getting to Why in Omnichannel Marketing Attribution -
White Paper
Marketing attribution: Giving credit where credit is due -
White Paper
Improve Customer Experience with Actionable Artificial Intelligence -
Artykuł
R 'Ray' Wang: A conversation with a digital disruptor -
Artykuł
IoT: The next best thing to reading your customer’s mind -
White Paper
Redefining Brand Performance for the 21st Century -
Artykuł
Marketing for the midmarket -
Artykuł
Linking data to the customer journey -
Seria
The value of marketing metrics at Visa -
Artykuł
Putting you at the frontier of the fan experience -
Artykuł
Digital transformation: Moving from handshakes to householding at Comerica -
White Paper
Data Elevates the Customer Experience -
Seria
Brand equity has a big role in RCI's strategy -
Artykuł
Marketing operations: Five core competencies you must master -
Artykuł
Customer journeys: How to be ready when customers visit -
Artykuł
Customer journey management: Eliminating missed opportunities -
Artykuł
Small but mighty: Modern marketing for the midmarket -
White Paper
Operationalizing and Embedding Analytics for Action -
HISTORIA KLIENTA
The right offer every time -
Artykuł
The marketer's dream: Harmonic convergence -
Artykuł
Customer segmentation for the new digital experience -
Artykuł
Using data to control unruly hotel pricing -
Seria
The customer journey: Finding the buy signal -
Wywiad
Q&A: What's your level of digital marketing maturity? -
Wywiad
How do you know if you’re ready for Hadoop? -
Seria
The customer journey: Why you need journey maps -
Artykuł
Keeping your customers happy with assortment optimization -
Artykuł
The modern marketing leader: Is your CMO ready? -
Artykuł
Customer loyalty in a digital world: A new approach -
HISTORIA KLIENTA
Optimization delivers more revenue while slashing marketing costs -
Artykuł
Four multichannel marketing strategies that deliver exceptional customer experiences -
Artykuł
Four multichannel marketing strategies that deliver exceptional customer experiences -
Artykuł
Marketing measurement do's and don'ts -
Artykuł
Out of size, out of mind -
White Paper
The Architecture and Security of SAS® Marketing Operations Management -
Artykuł
Empty shelves: The retail analytical talent deficit -
Artykuł
Building a high-performance marketing engine -
Artykuł
The first step in building a better customer experience -
Artykuł
Moving beyond the ad server -
Artykuł
The era of gargantuan data -
Artykuł
Marketing optimization: Five lessons learned at a major US bank -
Artykuł
Seven characteristics of the modern consumer -
Artykuł
The value is in the visit, not just the sale -
White Paper
Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers -
Artykuł
Improving customer experience with digital marketing -
White Paper
Unleashing the Power of Text Analytics for Travel -
Artykuł
Do marketers need real-time analytics -
Artykuł
The digitization of everything — its impact on customer experience -
Artykuł
The digitization of everything – its impact on the buyer’s journey and marketing’s role -
Artykuł
A lesson in customer service from Chick-fil-A President Dan Cathy -
Raport
White Paper
Marketing Analytics for Manufacturing: Forging Customer Insights -
E-book
Planning For CDP Success: A guided journey for choosing a customer data platform -
E-book
Brilliant decision? -
White Paper
SAS - Hospitality Provider -
White Paper
Where does marketing stop and advertising begin? -
White Paper
AI and analytics are powering a demand planning and customer experience revolution -
E-book
Customer experience - now and into the future -
White Paper
SAS Experience 2030 -
E-book
The Secrets of Delivering Exceptional Customer Experience -
E-book
In-the-Moment Marketing -
E-book
Retail Experimentation: The New Fundamentals -
White Paper
Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond -
E-book
Operational Marketing: From Hard Work to Heroic Performance -
White Paper
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT -
E-book
Strategic Marketing: From aspirational to exceptional customer experience -
White Paper
Experience 2030. The Future of Customer Experience is... NOW! -
White Paper
Experience 2030: Pulse Report -
White Paper
Delivering Experiences That Win Business and Build Loyalty -
WEBINARIUM
Smarter Access to Open Data: Introducing SAS/ACCESS to DuckDB -
WEBINARIUM
CDP Capabilities in SAS® Customer Intelligence 360: Activating Dynamic Customer Profiles -
WEBINARIUM
Marketing Decisions Excellence: Turning Insights Into Business Impact -
WEBINARIUM
CI360 Tips and Tricks: Quick Wins, Shortcuts and Hidden Features Every Marketer Should Know -
WEBINARIUM
5 Tips for Using GenAI to Improve Your Customer Experience -
WEBINARIUM
Enhance the Customer Experience and Create Value for Your Stakeholders -
WEBINARIUM
Real-Time Agent Assist and Next-Gen Strategy for Financial Services -
WEBINARIUM
Discovery-based Investigation in SAS Visual Investigator – Your Guide to Better Searches -
WEBINARIUM
How to Increase Speed to Analytics-Driven Decisions: SAS® Viya® With SingleStore -
WEBINARIUM
Hands out of the cookie jar! Satisfy your sweet tooth for customer insights – without cookies. -
WEBINARIUM
Is Customer-Centric Data Privacy an Oxymoron? Your Customers Don’t Think So. -
WEBINARIUM
Confident decisions at every stage of the customer journey -
WEBINARIUM
CX to the Power of AI: How to Use AI for Maximum Loyalty -
WEBINARIUM
Privacy + Trust: The New Measures of CX -
WEBINARIUM
Loyalty Programs are Out. Loyalty Brands are In. -
WEBINARIUM
Digital Transformation Session 3: The Data Factory Approach -
WEBINARIUM
Connecting With the New Digital Customer -
WEBINARIUM
Breaking through common barriers to digital marketing success -
WEBINARIUM
The Modern-Day Boardroom Conversation: The Evolving Nature of Trust -
WEBINARIUM
Alignment: The Harmonic Convergence of Banking CX -
WEBINARIUM
Quantifying the Impacts of Clinical Intervention Programs Using Propensity Score Matching in SAS® -
WEBINARIUM
How Do I Use SAS® Intelligent Decisioning? -
WEBINARIUM
Digital Transformation Session 1: Putting Customer Experience Front and Center -
WEBINARIUM
Real-Time Analytics in Banking: Deeper Customer Insights. Better Customer Experience -
WEBINARIUM
The Interplay of Analytics With Strategy, Art and Experience -
WEBINARIUM
Real-Time Analytics in Retail: Deeper Customer Insights. Better Customer Experience. -
WEBINARIUM
Mastering Decisioning to Stay in the CX Game -
WEBINARIUM
Evolving Customer Experience for Manufacturers in 2021 -
WEBINARIUM
Make Better Decisions With Analytically Driven Marketing -
WEBINARIUM
Empathy and Understanding: Driving Loyalty Through Data and Analytics -
WEBINARIUM
Real-Time Analytics in Communications: Deeper Customer Insights. Better Customer Experience. -
WEBINARIUM
How to Measure Operational Effectiveness and ROI in Today’s Global Environment -
WEBINARIUM
AI-Enriched IoT Analytics: Shaping the Future of Customer Experience -
WEBINARIUM
Going Beyond CDP To Succeed in the Hybrid Digital/Physical World -
WEBINARIUM
Marketing in 20: Digital Trust -
WEBINARIUM
Managing Customer Identity Data to Create a Better Customer Journey -
WEBINARIUM
Digital Transformation Session 2: Giving People What They Need to Succeed -
WEBINARIUM
Experience 2030: Future-Proof Your Customer Strategy -
WEBINARIUM
Transform CX to stand the test of time -
WEBINARIUM
Master agility and automation for lasting CX advantage -
WEBINARIUM
Holistic CX Measurement: How to Reflect Loyalty and Business Value Metrics -
WEBINARIUM
Optimize CX by Embedding AI Into Your Marketing -
WEBINARIUM
Marketing in 20: The Digital Customer -
WEBINARIUM
Banking Under Siege: Avoiding the Trust and Customer Experience Collision Course -
WEBINARIUM
From Mad Men To Madtech -
WEBINARIUM
Breaking through common barriers to digital marketing success (Part II) -
WEBINARIUM
Data and AI: Accelerators of Banking CX -
WEBINARIUM
Data Management and Real-Time Customer Experience -
WEBINARIUM
Content Marketing in the Age of Uncertainty -
WEBINARIUM
Retail Reality: New Rules for Building Brand Loyalty in Times of Crisis -
WEBINARIUM
Engaging With Smart and Immersive Tech: Your Customers Are Ready – Are You? -
WEBINARIUM
Take Back Control of Your Advertising Efforts: Here’s How -
WEBINARIUM
Orchestrating Your Multi-Wave Campaigns Through Scheduled Journeys -
WEBINARIUM
Accelerating AI and Analytics Value: Making the Most of Customer Analytics Technologies -
WEBINARIUM
Omnichannel Journey Orchestration -
WEBINARIUM
Complete and Complement Your Existing MarTech -
WEBINARIUM
Keep Your Data Where YOU Want It -
WEBINARIUM
Improved Segmentation, Audience Creation and Targeting -
WEBINARIUM
Mapping Digital Events to Customer Journeys: Strategies for Data-Driven Success -
WEBINARIUM
Drive Email Campaigns Based on Website and Mobile App Behavior -
HISTORIA KLIENTA
Hyper-personalized offers help consumer finance company elevate the customer experience -
HISTORIA KLIENTA
InShared moves towards an integrated omnichannel marketing approach with SAS Customer Intelligence solution
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SAS is a Leader in The Forrester Wave™: Customer Analytics Technologies, Q3 2020
