Tag Archives: management buy-in

A leader’s guide to creating effective analytics

A leaders guide to creating effective analytics

Authors of a new business analytics book created the Business Analytics Success Pillars framework that captures the key activities and similarities that thriving and successful business analytics functions share. See what it’s all about.

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Avoid pitfalls to ensure analytics success

Avoid pitfalls to ensure analytics success

Putting analytics to work effectively in an organization can be an overwhelming challenge. Jean Paul Isson, Monster Worldwide, Inc. and Jesse Harriott, Chief Analytics Officer, Constant Contact, share reasons analytics initiatives fail as uncovered during research for their book, Win With Advanced Business Analytics.

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Texas Parks and Wildlife Department converts to a culture of analytics

Alejandro Farias, Financial Analyst, TPWD

Texas Parks and Wildlife Department uses analytics to better understand how to market to customers and make the most of resources. Getting to that point though, wasn’t easy. Read about how a very traditional branch of state government bought into analytics.

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