Lori C. Bieda

Lori C. Bieda, SAS

Lori C. Bieda leads the CI Management Team for SAS Americas. She was previously Vice President of Client Insights and Database Marketing for Canadian Imperial Bank of Commerce. With more than 15 years of experience, Bieda has made a career of translating data into profitable business strategies and teaching others the same. She’s a published writer and speaker who has worked across the consumer and business-to-business sectors helping organizations unearth maximum benefit from today’s data-rich environments.


The translation layer: the role of analytic talent


Find out how to drive business forward by changing the roles of analysts teams from data providers to insight integrators.