Tag Archives: Fidelity

How Fidelity used design thinking to perfect its website

How Ffidelity Used Design Thinking

How Fidelity used design thinking to perfect its website Fidelity’s websites account for the vast majority of the company’s interactions with customers, so it’s critical that the sites give customers what they need. For the latest set of improvements, Fidelity sought help from an unusual source: Stanford University design students.

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