What is the value of curiosity?

Curiosity at Work

Curiosity is no longer just nice to have.

Key report findings reveal that on a global scale, curiosity is proving to be a differentiating asset that is increasingly essential to business performance and success. By offering insights that may not have been otherwise considered, curiosity seekers serve to profoundly enhance innovation, productivity and problem solving. However, while highly useful, efforts to recognize, accept or properly manage the trait can be a challenge.

Test your knowledge on key insights.

Curious to know more?

What percentage of managers believe curiosity is a very valuable trait in employees?

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During the Great Resignation and hiring frenzy, 72% of managers, globally, believe curiosity is a very valuable trait in employees.

How much has engagement risen on LinkedIn posts that discuss curiosity over the past year?

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According to data from LinkedIn, engagement with company posts that discuss curiosity has risen by 158% from 2020 to 2021.

How many managers say their organization needs employees with technical expertise in AI?

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For businesses to succeed over the next three years, 63% of managers agree that artificial intelligence will be a valued skill.

Managers agreed that the very valuable benefits of curiosity include:

(greater efficiency and productivity.;improved creative thinking.;stronger collaboration and teamwork.;greater employee engagement and job satisfaction.)

LinkedIn data shows 'curiosity' as a rising focus on its site this year.


growth in posts and shares with text that mention curiosity.


growth in mention of skills related to curiosity.


growth in job postings mentioning curiosity.


"Curiosity is the impulse to seek new information and experiences and explore novel possibilities, no matter an employee's role or level within their organization."

Insights By Industry

From balancing fiscal needs, protecting communities and saving lives to better managing supply chains that restock store shelves, industries are facing challenging times. Key findings reveal consensus that curious employees can make a difference. But there’s work to be done.

Financial Services

Financial Services

Managers in the financial services industry value collaboration, are teamwork driven and are relentless in finding answers.



One-third of government managers believe employees don’t have enough curiosity and encourage fostering the trait.

Health Care

Health Care

As health care/life sciences managers struggle with employee morale and retention, curiosity is highly valued.



Managers across manufacturing believe curiosity is much more important today than it was five years ago.

Retail & Consumer Goods

Retail & Consumer Goods

Managers at younger retail/consumer goods businesses are most inclined to believe curiosity can drive business impact.


Six different countries. Six varying perspectives. And a global journey to balance business risks and rewards. Dive into country-specific findings about the benefits experienced by organizations that value and encourage curiosity and the challenges organizations face to foster it effectively.

Follow your curiosity.

Don’t miss this opportunity to pioneer the advancement of curiosity in your workplace and around the world.