SAS for Communications Service Providers
Expand your business beyond all boundaries. Explore how new technology can help you transform complex data into valuable insights that drive your decisions.
Customer Experience
81% rise in customers expectation to be engaging with chatbots by 2030
- Use real-time decisions to provide your customer with more relevant, targeted and personalized communications across all marketing channels, devices, at the right time - in the moments that really matter.
- With Advanced Analytics you can gain a deeper understanding of your customer to predict and prevent churn.
- Achieve a 360-Degree view of your customer at every touch point of their journey by using AI. You can create a happier and more loyal customer while increasing ARPU.
Network
+ 20% improvement in network planning forecast accuracy using AI, resulting in improved uptime, optimized network KPIs, cost-effectiveness and great customer experience.
- Reduce operational process up to 95% by applying advanced analytic techniques to network data. You will gain deeper insights on boosting network performance and improving operations management with special emphasis on automation.
- Increase asset utilization up to 5% by using AI. You will make more intelligent operational decisions to support the growing demand for network services and become more profitable.
- Apply AI to detect network faults (including set-top boxes and routers), before customers are affected. You will improve service experience for customers, drive up customer satisfaction levels and increase NPS.
Credit Risk
30% reduction in model development and validation costs by focusing expert resources on your most critical models.
- Use AI and machine learning to ensure optimal model performance and deployment – in a governed, efficient and transparent way.
- Take a customer-centric approach by using AI and Advance Analytics to improve revenues and reduce losses.
- Use Advanced Analytics to optimize debt recovery and collection processes while increasing customer retention.
- Perform real-time credit scoring through data analytics to reduce bad debt expense
Fraud
>70% reduction in Fraud losses
- Detect over 70% of fraud population with one single advanced analytical model
- Detect subscriber fraud across multiple channels in real-time using AI to increase profits and protect inventory.
- Ensure a seamless customer experience for genuine subscribers, reduce false positives and enhance brand reputation by using advanced analytical techniques.
Audience Analytics
22% Increase in productivity by automating all marketing lifecycle campaigns
- Apply advance analytics to your multiple data sources - viewership data, device preferences, location - to build customer segments in OTT channels, offer personalized subscriber interactions.
- Use AI and machine learning to deliver targeted content while lowering churn, increasing revenue, and improving customer experience
- Produce accurate viewership forecasts and improve advertising ROI with optimized inventory and rate card pricing.
- Build a centralized decisioning engine to manage the entire customer journey delivering consistent and personalized messaging across each channel.
Platform
- Improve your data team productivity. Combine the power of SAS Platform with Open Source technologies in a unified environment and balance your rapid self-service needs with robust governance.
- Respond in real time to a wide range of customer interactions and operational events with AI and analytics solutions running on a scalable, cloud-native architecture.
- Automate intelligent decision-making in your organization by transforming raw data into operational insights. You will solve sales challenges, build smarter and faster networks, improve customer service and protect revenues.
