Editorial Guidelines

Referring to SAS and its products or services

Visit About SAS for more corporate information about SAS.

Guidelines for using SAS trademarks

We encourage you to use SAS trademarks in your writings about SAS products and services. To ensure that we maintain the value of our trademarks, however, we ask that you adhere to a few simple guidelines when using them. Please refer to the SAS Trademarks List for the legal status of our marks. If you have further questions, you can contact SAS Legal at legalweb@sas.com.

• SAS trademarks include, among other marks, the S-mark, the SAS word mark, the complete SAS logo, and taglines such as The Power to Know^®.  Permission to use each must be obtained independently.
• The preferred color for displaying the SAS logo is SAS Blue.

• Do not use a trademark symbol after the word SAS when referring to SAS as a company, such as “Today we entered into a strategic partnership with SAS to develop …” or “This event is being sponsored by analytic software vendor SAS.”
• The first time you use a SAS trademark (regardless of location, be it in a prominent position or in text), include the appropriate symbol –® or ^TM as indicated on the SAS Trademark List. For example, at the first mention of the SAS Viya offering, include the registered trademark symbol: “We analyzed the data collected from these studies using SAS® Viya® software.”
• You should use the appropriate trademark symbol whenever a trademarked product or service name appears in a prominent position. By "prominent" we mean, for example, text that is bolded or underlined, in large fonts, in titles/captions, and in charts or lists.
• Include the SAS trademark notice shown below in a footnote at the bottom of the page or the end of the article. This notice should be used in any collateral where SAS – or any of its products or services – is mentioned.
  
  

  SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration.
  
  [NOTE: This statement should not be modified or translated.]

Important trademark errors to avoid:

• Do not use SAS trademarks as nouns. Treat them as adjectives.
  
  Wrong: We used SAS to ...
  Right: We used SAS software to ...
  
  
• Do not form possessives using trademarks.
  
  Wrong: SAS/STAT's capabilities
  Right: SAS/STAT software's capabilities
  
  
• Do not join trademarked brand names or our company name to other words with slashes, hyphens, etc.
  
  Wrong: SAS-based applications
  Right: Applications based on SAS software
  
  
• Do not precede a product name or the word SAS with the prefix non
  
  Wrong: Our product uses non-SAS code
  Right: Our product uses code not written in SAS
  
  
• Do not use a SAS trademark in your product or service name or any other manner that may cause confusion over the origin of the SAS software or service your product relates to.
  
  Wrong: QuickStart SAS Consulting Service
  Right: QuickStart Consulting Service for SAS solutions.

Crediting SAS Institute Inc. Copyrighted Materials

Whenever you wish to use materials from SAS that are copyrighted, you must obtain permission from SAS corporate headquarters. Please complete the online request for permission detailing the materials you wish to use, in what context and format you intend to use them, your proposed methods of distribution and the duration of the use you are requesting. Your request will be routed to the appropriate content manager, and you should receive a reply within 10 business days.

Note: The proper citations for SAS publications can be found on the copyright page of the individual work. Questions regarding the proper formatting of example code or other materials from these publications should be directed to permissions@sas.com.

Referencing data analysis performed with SAS^® software

Your citation for the data analysis you performed with SAS software should contain the name of the SAS software product(s) used, the version number of the software and the copyright date, as well as a statement to indicate ownership of the trademarks. An example citation would be as follows (brackets "[ ]" indicate data that should be supplied by you):

The [output/code/data analysis] for this [paper/article] was generated using [SAS Viya] software, Version [3.5]. Copyright © [20XX] SAS Institute Inc. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc., Cary, NC, USA.

If you did not perform the data analysis yourself or are not familiar with the specifics of the SAS software used for the data analysis, you should be able to obtain this information from either your institution's SAS administrator or the person who actually performed the data analysis.

Note: The suggested citation above provides the level of detail generally required by scientific journals in order to ensure that the data can be replicated. If you are unable to determine exactly which products or version of SAS software was used in your data analysis, and if your publisher has no objection, then SAS would agree to the use of a shorter citation such as:

The [output/code/data analysis] for this [paper/article] was generated using SAS software. Copyright © [20XX], SAS Institute Inc. SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc., Cary, NC, USA.

You will need to be the final arbiter of which citation format to use, along with your university, employer or publisher. SAS cannot make this determination on your behalf.

DEC25