Why choose SAS® for retail & consumer goods analytics?
Retail analytics and consumer goods software from SAS lets you apply analytics to every step of the customer journey for better connections and deeper insights.
유통 옴니채널 분석에 SAS를 선택해야 하는 이유
강력한 데이터 전략. 분석 기반의 머천다이징. 지능형 마케팅. 개방형 분석 생태계. SAS의 유통 옴니채널 분석을 통해 고객 여정의 모든 단계에 분석을 적용하여 연결성 및 인사이트를 향상시킬 수 있습니다.
In the Spotlight
It is a tool that will allow us to create a truly omnichannel customer journey, so that we are consistent and strategic in whatever channel the customer prefers. David Benabib Head of CRM & Personalization Coppel
SAS Retail & Consumer Goods Solutions
Get a complete view of your business and customers with retail analytics and consumer goods software. Create assortments based on customer preferences. Invoke the most relevant engagement strategy for each customer. Optimize supply chain and retail operations at every step of the customer journey.
Customer Success
Working Smarter With SAS Retail & Consumer Goods Solutions
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Providing an exceptional customer experience with personalized marketing
1-800-FLOWERS.COM, Inc., has adopted SAS Viya on Azure to strengthen its analytical capabilities and enhance the customer experience. The company now has a modern, scalable, cloud-based analytics, AI and data management platform to help its growing business.
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Knowing the right pricing strategy for each stage of the product life cycle
SAS helped the world's largest supplier of athletic shoes and apparel:
- Automate the decision-making process.
- Develop a product life cycle pricing structure that helps reduce markdowns.
- Understand competitor pricing.
- Plan strategies that improve gross margin.
Retail & Consumer Goods Industry Sectors
Better connections. Deeper insights.
Apparel
하드라인 및 DIY
Consumer Goods
의류 및 소프트 라인
Grocery
식료 및 약품
Direct to Consumer
e-커머스 및 전문 분야
기술 구현
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