SAS® for ...

Heads of Marketing & CMOs

Small & Midsize Business

Marketing Needs to Start With Data

Data

Harness the power of all data, from all sources, in every customer's journey, into one consolidated view.

Analytics

Segment, model and measure data to drive insights.

Execution

Orchestrate, automate and personalize the customer journey.

Getting Results With SAS

  • Delighting customers

    A retailer uses SAS to improve customer retention by 30%.

  • Reducing costs

    A bank uses SAS to optimize offers, reducing marketing campaign costs by 50%.

  • Growing revenue

    An insurer uses SAS to get 30% positive lift from more effective marketing campaigns.

  • Gaining new insights

    A retailer is ready to meet future challenges using SAS next-level analytics and expertise.

    Recommended Resources for Heads of Marketing & CMOs

    E-Book

    Achieve Data-Driven Digital Transformation in Retail & Consumer Goods

    Discover how connecting product demand to customer engagement can move your business forward.

    Infographic

    Personalize customer experience to drive growth

    Discover how SAS can help you advance with an open, powerful martech solution built from the ground up.

    Recommended Software for Heads of Marketing & CMOs

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