SAS IS A LEADER
IDC MarketScape: Worldwide Decision Intelligence Platforms, 2026
SAS allows customers to integrate commercial, open source or privately hosted language models alongside its Copilot assistant. Generative and agentic capabilities are embedded as governed steps within decision flows rather than operating autonomously. SAS' strengths include:
- Hybrid decisioning architecture,
- Governance and explainability, and
- Entity resolution and graph analytics.
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of technology and suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each supplier’s position within a given market. The Capabilities score measures supplier product, go-to-market and business execution in the short-term. The Strategy score measures alignment of supplier strategies with customer requirements in a 3-5-year timeframe. Supplier market share is represented by the size of the icons.
Consider SAS if you are seeking a platform that can run identical decision logic across cloud, on-premises and edge deployments without rewriting. It also suits multinational enterprises managing data residency requirements across jurisdictions. The platform can keep generative and agentic AI subordinate to governed rules and constraints rather than allowing them to act autonomously. It will appeal to organizations in banking, insurance, health care, government or manufacturing that need decision logic to be explainable, auditable and defensible to regulators."
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Customer Story
How trustworthy data and timely action boost tax compliance in Brazil -
Webinar
Beyond Campaigns: How Marketing Decisioning Drives Real-Time Customer Engagement -
E-Book
Unleashing agentic AI and retrieval-augmented generation for insurance -
Analyst Report
Chartis RiskTech Quadrant for AML Transaction Monitoring Solutions, 2025 -
E-Book
The marketer’s guide to AI and decisioning -
Webinar
From Insight to Action: Operationalizing AI Decision Intelligence -
Customer Story
Reinventing credit risk management with integrated analytics and intelligent decisioning -
Customer Story
Intelligent, real-time fraud decisions in 50 milliseconds -
Customer Story
Streamlining financial management with advanced analytics -
Customer Story
Insurance fraud detection rate soars 175% with real-time intelligence -
Analyst Report
The Forrester Wave™: Real-Time Interaction Management, Q4 2025 -
Customer Story
Automating credit decisions for a digital-first future -
Webinar
Credit Risk Decisioning Using Intelligent Decisioning on SAS® Viya® -
E-Book
Decisions you can trust: A strategic guide to trustworthy data and AI decision making -
White Paper
Rethinking risk: Smarter models, better decisions -
Customer Story
Making faster, smarter credit decisions while elevating customer experience -
E-Book
The insurance data and AI revolution -
Customer Story
One airport operator is making every journey personal for passengers -
Customer Story
Modern, real-time marketing grew membership and incremental sales for leading grocery retailer -
Customer Story
Jakarta Smart City uses IoT analytics to better serve residents -
Article
Viking transforms its analytics strategy using SAS® Viya® on Azure -
Customer Story
Finland’s top retail bank applies AI to improve customer service and credit scoring -
Customer Story
Transformation of the National Bank of Greece with SAS Viya on Microsoft Azure -
Customer Story
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyond -
Customer Story
Complex telco product portfolio, maximum agility thanks to intelligent decisioning -
Customer Story
Modernizing consumer lending in Vietnam -
Customer Story
Customer Story
IoT data with artificial intelligence reduces downtime, helps truckers keep on trucking -
White Paper
Intelligent Decision Automation for Telecommunications in the Digital Age -
E-Book
Brilliant decision? -
E-Book
Fearless Decision? -
Webinar
Orchestrating Your Multi-Wave Campaigns Through Scheduled Journeys -
Webinar
ESP Project Containers – How to Enhance ESP Models Deployment and Operationalization -
Webinar
Real-Time Agent Assist and Next-Gen Strategy for Financial Services
FAQs
What is the IDC MarketScape: Worldwide Decision Intelligence Platforms report?
It’s an independent analysis that evaluates decision intelligence solutions, assessing vendor strengths and market trends.
Why is SAS recognized as a Leader?
The platform combines business rules, machine learning models, mathematical optimization and large language model calls within a single orchestrated flow, allowing decision logic to be authored once and deployed in real-time without rewriting.
How can SAS help my organization with decision intelligence?
SAS puts decision intelligence into action by using AI, analytics and business rules to automate operational decisions such as fraud detection, credit evaluation, claims processing and customer experience personalization.
What does "decision intelligence" mean?
According to SAS, decision intelligence helps you turn data-driven insights into better business decisions. By combining data, analytics, AI, business rules and human judgment, it enables more informed, consistent and timely decisions across strategic, tactical and operational processes.