Customer Intelligence

Get in sync with the customer journey

Gartner positions SAS as a Leader in the 2015 Magic Quadrant for Multichannel Campaign Management.

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Customer-centered decisions. Meaningful customer experiences.

Craft contextual customer interactions based on insights gleaned from big data and analytics. Measure and optimize the customer experience in both the digital and physical worlds. And link customer-driven strategies to your business goals. Built on the most comprehensive marketing technology platform available today, SAS Customer Intelligence solutions solve the most critical challenges that modern marketers face.

The explosion of channels and the advantages of real-time communication are leading to new best practices for creating unique, positive customer experiences. See the lessons learned by top organizations.

What our customers are saying


"SAS helps us to create more successful cross- and up-sell campaigns, to increase margin and increase revenue from our customer base."


"Our annual brochure launch, our biggest campaign, used to take five weeks. With SAS we can do that in less than a week."

Bank of America

"We took what was already the best in the market and improved it, while introducing new dimensions of flexibility and adaptability"


Gartner positions SAS as a Leader in the Magic Quadrant for Multichannel Campaign Management

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