Explore resources related to telecom, media & technology analytics & discover how SAS solutions transform your business
Telecom, Media & Technology Analytics Resources
Browse the latest e-books, white papers, analyst reports and more.
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- Customer Story Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyondTelefónica Ecuador accelerates digital transformation, improves campaigns and achieves growth via intelligent decisioning powered by SAS.
- Customer Story Complex telco product portfolio, maximum agility thanks to intelligent decisioningGerman telco provider 1&1 works with SAS and partners to improve offer management, accelerate time to market and enhance the customer experience.
- Customer Story Zain Optimize Campaign offering through Automated Omni-Channel PlatformThe SAS Campaign Management System (CMS) enables Zain to create and schedule campaigns with minimal technical involvement and in a timely manner, enable dynamic changes on existing campaigns in response to changes. The CMS allows Zain to run single-channel campaigns as well as integrated multichannel campaigns to reach customers, perform analytics to evaluate the success of customer communications strategies, and produce insightful reports to assess marketing campaign effectiveness.
- Customer Story Using Customer Intelligence to optimise advertising salesREA Group uses SAS to get a clearer view of its digital advertising.
- Customer Story Using Customer Intelligence to optimise advertising salesREA Group uses SAS to get a clearer view of its digital advertising.
- Customer Story Telecom calls on automation to improve market position Vodafone Ukraine reduces customer churn by 30 percent with SAS Customer Intelligence.
- Article Customer journey analytics goes mainstreamDigitally enhanced customer experiences that cross traditional and digital channels is an expectation for consumers. This means timely, relevant communications.
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