News Room
- SAS ranked a Leader in customer analytics solutions by independent research firm August 7, 2020
- Gartner positions SAS as a Leader in the Magic Quadrant for Data Quality Solutions August 7, 2020
- SAS commits to achieving net-zero carbon emissions by 2050 as it further prioritizes sustainability and social innovation August 6, 2020
- Record-setting astronaut Christina Koch to receive Global ATHENA Leadership Award during live SAS webinar August 4, 2020
- Retail & CPG Cloud Analytics Quick Start helps boost demand planning July 30, 2020
- Fast Company honors analytics leader SAS for innovation July 29, 2020
- Virtual SAS Global Forum 2020 sessions available free on-demand July 9, 2020
- SAS names McCann Worldgroup as global brand agency partner July 8, 2020
- New services from SAS help brands rapidly adapt to marketing disruption July 7, 2020
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- Astronaut, NCSU graduate receives Global ATHENA Leadership Award during live SAS webinar WRAL TechWire August 11, 2020
- Managing the Great Split-Up: Data Management and Integration in the New Hybrid and Multi-Cloud World DBTA August 11, 2020
- The Top 10 Digital Transformation Trends Of 2020: A Post Covid-19 Assessment Forbes August 11, 2020
- SAS commits to achieving net-zero carbon emissions by 2050 WRAL TechWire August 6, 2020
- How big data aids digital transformation The Enterprisers Project August 5, 2020
- Why data analytics in essential to your organization's pandemic recovery IT World Canada August 4, 2020
- MLOps: What You Need To Know Forbes August 1, 2020
- Two years running, SAS named to Fast Company’s ‘Best Workplace for Innovators’ list WRAL TechWire July 30, 2020
- College football ticket dilemma: 'For every two seats that are put together, I’m killing 20 seats' USA Today Sports July 30, 2020
- The Role of Augmented Data in the Workplace CMSWire July 29, 2020
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Reimagine marketing: Today, tomorrow and in times of disruptionPutting the customer first has never been more important than it is now. One way marketers can prepare for the new reality is to look at each step in the marketing process (the marketing lifecycle) and map martech capabilities into the lifecycle, based on what you are trying to accomplish with each step.
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How health care leaders deployed analytics when crisis hitDuring the COVID-19 pandemic, some health care providers were well-positioned to respond to rapid changes in demand. The factor that most distinguished them was that they already had a strong capacity in place for using data to inform decisions. Read about three key takeaways from their experiences.
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Finding COVID-19 answers with data and analyticsLearn how data plays a role in optimizing hospital resources, understanding disease spread, supply chain forecasting and scientific discoveries.
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Situational awareness guides our responses – routine to crisisMany circumstances call for situational awareness – that is, being mindful of what’s present and happening around you. The COVID-19 pandemic heightened this need, as leaders across industries used analytics and visualization to gain real-time situational awareness and respond with fast, critical decisions.
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Customer data platform: What it is and why it’s important The recent rise in popularity for CDPs has led to a considerable amount of market confusion. Here's everything you need to know about how a CDP works, challenges to consider -- and how to go beyond the CDP with seamless integration.
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A data scientist’s views on data literacyGet a data scientist and teacher's perspective on the value of having foundational knowledge so you can more easily tell data fact from data fiction.
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- Using Customer Intelligence to optimise advertising sales
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