Sports Fans Cheering in Crowd of People

Sports Analytics

Build fan passion into breakthrough revenue.

When professional sports teams partner with SAS® Analytics, everyone wins.

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Boston Bruins 

Six-time Stanley Cup champion Boston Bruins turned to SAS technology to keep fans fired up.


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kt wiz

With customized marketing and data visualization, a Korean baseball team improved fan engagement and game attendance.


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Orlando Magic

Instant access to information helps the Orlando Magic step up their game – and the fan experience.


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New York Mets

SAS Analytics helps the New York Mets understand what their fans want, so they can keep them coming back.


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