- Customer Success Stories
- Fidelidade

Streamlining financial management with advanced analytics
SAS enables smarter, faster decision making

Improved insights and efficiencies
Fidelidade achieved this using • SAS® Asset and Liability Management
The insurance industry is rapidly transforming. Markets shift faster, regulations tighten and customer expectations rise by the day. To stay ahead, insurers need more than tradition and trust; they need insight, agility and the power to turn data into decisive action.
For Fidelidade, Portugal’s leading insurance company, that challenge became an opportunity to modernize its approach to managing financial risk and performance.
With over 200 years of history, Fidelidade has defined the standard for life and non-life insurance in Portugal. Today, it serves more than 3.5 million clients across Europe, Africa and Latin America, blending heritage with innovation to protect families, businesses and communities.
As market dynamics and regulatory demands intensified, Fidelidade required faster and more flexible financial management. Outdated tools slowed analysis and reporting, while manual processes limited agility. To modernize its systems and strengthen its analytics capabilities, the company implemented SAS® Asset and Liability Management.
With improved operational efficiency and analytical flexibility, we can proactively manage risks and opportunities. [SAS] strengthens our autonomy in data and reporting, enhances financial projections and helps support expansion into new geographies and business contexts. Hugo Duarte Capital Planning and Financial Optimization Office Head Fidelidade
Strategic transformation with SAS
The deployment of SAS Asset and Liability Management marked a turning point in Fidelidade’s digital transformation. The company aimed to accelerate cash flow generation, centralize reporting and enhance accuracy across asset and liability management.
SAS delivered these results through an integrated suite of tools:
- A risk engine that generates precise asset cash flows.
- A risk-integrated platform for flexible data configuration and automated reporting.
- SAS Visual Analytics for dynamic dashboards and intuitive, interactive insights.
Together, these capabilities improved analytical agility and reduced manual effort. Fidelidade can now perform stress tests, scenario modeling and sensitivity analyses in less time and with greater confidence. Automation replaced repetitive workflows, freeing teams to focus on high-value tasks such as performance optimization, portfolio strategy and risk planning.
Fidelidade – Facts & Figures
200
years of history
3.5
million clients
2,830
agents
Delivering results that matter
With SAS, Fidelidade now operates with greater speed, accuracy and autonomy. Reporting is consistent and centralized, providing a single source of truth across departments. Analytical cycles are faster, and financial projections are more reliable – giving decision-makers clear, timely insights.
“The new solution replaced the old system with a more flexible and faster tool,” explains José Dias, Risk Analyst at Fidelidade. “It enhanced technical quality and operational efficiency, enabling smoother transitions and better data analysis.”
These advancements also improve collaboration and transparency. Real-time dashboards and shared data sets align teams around the same information, driving more informed, data-backed decisions.
Beyond efficiency, SAS empowers Fidelidade to model financial scenarios, evaluate risks and opportunities and plan proactively for future growth – reinforcing the company’s ability to manage complexity across markets.
Positioned for future success
Looking ahead, Fidelidade plans to expand its use of predictive analytics to anticipate trends, refine asset-liability strategies and strengthen capital planning. This will enhance its ability to manage uncertainty, respond quickly to regulatory changes and pursue new business opportunities worldwide.
By uniting technology, strategy and expertise, Fidelidade has transformed its financial management into a faster, smarter and more collaborative process. With SAS, the company continues to lead the way in innovation and operational excellence – building a more resilient and data-driven future for its customers and the markets it serves.