Infuse your marketing decisions with unprecedented customer insights. Customer-level digital data merged with traditional data sources yields a 360-degree customer view. Imbedded predictive marketing analytics engenders a deeper customer understanding. Engage with customers contextually across inbound and outbound channels. And craft compelling customer experiences tailored to each unique customer's journey.
SAS® 360 Discover
Dynamically capture individual customer interactions. Transform them into customer-centric knowledge. Then combine that knowledge with insight from other channel views to better understand, model and effectively market to each and every customer.
SAS® 360 Engage
Take insights gleaned from SAS 360 Discover and other sources – including other SAS Customer Intelligence solutions. And use that insight to craft personalized, precisely targeted offers delivered to customers across digital channels, devices and points in time.