Side of a building with reflection of clouds

Industry Applications

Cloud Solutions for Telecom, Media & Technology

Increase flexibility and interoperability in a public, private or hybrid cloud infrastructure.

Business Challenges

Rising competitive pressure has telecom, media and technology (TMT) companies turning toward cloud technologies to stay competitive. Migrating to the cloud, however, brings its own set of issues, including:

  • Infrastructure scalability.
  • Streamlined service and application development.
  • Deployment and operational efficiency.
  • Optimal service assurance.
  • The pressure to deliver more relevant, personalized customer experiences.

The rigid security standards TMT companies must adhere to further complicate these issues.

How Cloud Can Help

Cloud computing solutions from SAS enable you to use advanced analytics to improve decision making – regardless of your business's analytical maturity – with a secure, dependable infrastructure that gives you peace of mind while enabling you to:

  • Analyze and understand customer requirements, needs and expectations, as well as the overall quality of service delivered, in order to enhance the customer experience.
  • Adopt a customer experience analytics foundation that spans all data, analytics and decisioning when it matters the most.
  • Establish an integrated, agile end-to-end platform that enables fast big data analysis for improving the customer experience and producing real business value.
  • Make analytics available to everyone so every team member can apply analytical techniques to daily work.

Why SAS?

SAS has the experience and expertise to deliver powerful analytics via the cloud securely, in the way that works best for your organization:

  • Software as a service (SaaS). Standardized, off-the-shelf SaaS offerings are available for immediate use right out of the box.
  • SAS managed offerings. Take advantage of cutting-edge SAS technology with maximum uptime, managed by us on your site or ours.
  • SAS software deployed in public or private clouds. We offer multiple ways to deploy SAS in public or private clouds, including deployment patterns like Docker containers, Kubernetes for orchestration, or support for Cloud Foundry.
  • Cloud-specific SAS offerings. SAS works with major cloud infrastructure providers like Microsoft, Amazon, Google and Red Hat to streamline SAS deployments in public clouds. We also partner with a number of managed analytic service providers (MASPs) that offer cloud-based solutions for specific industries, including telecom, media and technology.

Recommended Resources

Customer Story

Using Customer Intelligence to optimise advertising sales

Executive Brief

Gartner positions SAS as a Leader in the Magic Quadrant for Data Quality Solutions

Connect with SAS and see what we can do for you.