Reimagine Marketing
Today and tomorrow. In times of prosperity and disruption.
Why choose SAS® for marketing analytics?
Purpose-built, intelligent marketing.
No matter your level of marketing maturity, SAS can help you move from data to insight to action with rich functionality for adaptive planning, journey activation and an embedded real-time decision engine – all fueled by powerful analytics and artificial intelligence (AI) capabilities. Marketing analytics from SAS empowers you to reimagine marketing, creating and extending real-time, personalized customer experiences that increase profitability and create lasting brand loyalty.
SAS® Marketing Analytics Software
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Manage Data
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SAS® 360 DiscoverCapture behavioral information across your brand’s digital customer experience and extend past traditional digital analytic reporting.
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SAS® 360 EngageReach the right audience on the right devices with omnichannel marketing capabilities.
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SAS® Data ManagementEnsure better, more reliable data integrated from any source.
Plan
Activate
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SAS® 360 EngageReach the right audience on the right devices with omnichannel marketing capabilities.
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SAS® 360 MatchTake control of your advertising using analytics to quickly update your digital advertising ecosystem.
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SAS® Intelligent DecisioningAktifkan interaksi dengan pelanggan secara real-time dan otomatisasi keputusan operasional perusahaan.
Embed Analytics
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SAS® Visual AnalyticsSecara visual, eksplorasi semua data, temukan pola baru, dan publikasikan laporan ke web dan perangkat seluler.
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SAS® Visual Data Mining and Machine LearningMenyelesaikan masalah Anda yang paling rumit lebih cepat dengan pemrosesan dalam memori pada satu lingkungan yang terintegrasi.
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SAS® Visual StatisticsBuat dan ubah model prediktif lebih cepat dari sebelumnya menggunakan antarmuka visual dan pengolahan dalam memori.
Extend Impact
The future of customer experience starts here.
Discover how consumers, brands and technology will evolve through 2030.
What People Are Saying
SAS is a Leader in the 2020 Gartner Magic Quadrant for Multichannel Marketing Hubs.
Read the report
"SAS provides a strong modeling environment for us to test and learn how customers respond to the personalized experience we offer them, helping us on our journey of continuous improvement."
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Marketing Partner Ecosystem
SAS partners with other leading-edge companies to enable you to reimagine marketing with solutions that drive real business value.