Telecom, Media & Technology Analytics

Industrialized analytics with embedded AI will take your business to the next level.

We're here to help.

In telecom, media and technology, COVID-19 has challenged industry leaders in unforeseen ways and presented opportunities for innovation. SAS can help you adapt to today's new business climate and plan for the future – with confidence.

Why choose SAS for telecom, media and technology analytics?

Analytics will drive the telecom, media and technology (TMT) industry into the future. SAS uniquely combines an open and cloud-enabled industrialized analytics environment with embedded AI to help you solve current and future challenges.

With SAS, you can reduce business risks. Fight fraud. Identify customers for relevant communication across digital and physical channels. Personalize offers, content and advertisements. Optimize, predict and automate 5G network planning and operations to support Industry 4.0. SAS is ready to support your digital transformation and move it forward.

TMT Companies Working Smarter With SAS

SAS® in the Telecom, Media & Technology Industries – Facts & Figures


communications companies on the Fortune 500 using SAS





Personalization is key.

Learn how Telenor found SAS® Analytics to be the natural solution to continuously adapting to customer needs.

Hot Trends in TMT

According to GSMA, global change is happening fast, and intelligent connectivity will play a central role. But connectivity will be just a fraction of total IoT revenue. TMT companies will need to evolve their networks and create new business models to achieve expected growth, and a majority of executives believe AI must be integrated.


5G connections by 2025 – 20% of total connections


in network investments over the next five years, almost 80% in 5G


global IoT revenue by 2025 – 95% in services, platforms & applications


AI investment by 2025, integrated in networks, services & business


Supporting Business Decisions With Industrialized, Open Analytics

Expand your business beyond all boundaries. Embrace new technology and transform complex data into valuable insights that drive your decisions. Improve processes so you can work faster and more efficiently. Gain a more complete view of your business operations and customers.

Connect with SAS and see what we can do for you.