SAS for ...
Chief Marketing Officer (CMO) – Banking
How a Bank's CMO Uses SAS®
Working with SAS, Jyske Bank – the third-largest financial institution in Denmark – is taking a new approach to meeting customer needs and personalizing customer experiences that increase profitability and create lasting brand loyalty.
SAS Customer Intelligence 360 is an out-of-the-box solution that can support the needs of Jyske Bank for years to come. Tom Palving Area Manager & Marketing Director for Digital Services
Jyske Bank – Facts & Figures
DKK 3.7 billion
DKK 2.7 billion