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SAS helps Royal Bank of Scotland to become the number one bank for customer service, trust and advocacy by 2020.
Unlocking the 'Voice of the Customer' hidden in 250,000 web chat conversations per month.
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Using predictive analytics to improve customer segmentation and campaign management.
Hibernian Aviva Health: SAS® Customer Intelligence prescription for healthier marketing.
Using analytics to predict fraud.
Irish Tax and Customs tax officer describes how data mining fits in.
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Feb 16th, 2017 - 2:00PM (45 minutes)
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