Telecom, Media & Technology Analytics

Talk with an expert Talk with a SAS expert

Woman using tablet

Grow your business and retain your customers with best-in-class TMT analytics powered by data and AI

Talk with an expert

Telecom, media & technology analytics solutions from SAS

Discover how data and AI from SAS help TMT organizations be more competitive with faster insights to navigate complex markets, deliver better experiences and increase revenue.

Take control of your ad personalization: Boost revenues and customer engagement.

Get the white paper Get the Take control of your ad personalization white paper

SAS in TMT: Facts & Figures

We know your industry. SAS meets the needs of media and telecom businesses of all sizes. Our experts have the deep industry expertise to understand and solve your nuanced challenges.

>670

TMT companies use SAS worldwide

>80

countries with SAS TMT customers

90%

of the top 100 global telecom companies are SAS customers

TMT analytics solutions for your media or telecom business

Work smarter, innovate faster, increase productivity and maximize ROI.

Digital media analytics

Deliver the right ad to the right audience at the optimal time, price and channel, ensuring measurable ROI for advertisers.

Explore media solutions Explore digital media analytics solutions

Telecom analytics

Harness your data to make decisions that enhance connectivity, deliver excellent connectivity, improve digital experiences and ensure a profitable future.

Explore telecom solutions Explore telecom analytics solutions

Choose SAS: A leader in TMT analytics innovation

SAS^® Viya^® helps TMT organizations automate data-driven decisions, deliver exceptional customer experiences, protect their bottom lines and achieve market growth.

Create growth and long-term profitability by providing outstanding service.

Reduce costs, make the best pricing decisions and realize value faster.

Build market trust, prevent fraud, mitigate risk and maximize profitability.

Speed up innovations that increase productivity and keep audiences engaged.

Discover how SAS Viya can help

Recommended TMT analytics resources

Solution brief

AI and Machine Learning for Network Analytics

Read the solution brief Read the AI and Machine Learning for Network Analytics solution brief

Solution brief

Improve Media Sales With AI and Machine Learning

Read the solution brief Read the Improve Media Sales With AI and Machine Learning solution brief

Blog

Joining the Dots Between Customer Touchpoints: Improving Risk and Fraud Management With Enterprise Decisioning

Read the blog Read the Joining the Dots Between Customer Touchpoints blog

Explore resource hub

We help our customers innovate for tomorrow

60 billion

ITV achieved highly-targeted, real-time ad decisioning at a massive scale. The media company went from serving 36 billion to 60 billion ad impressions per year into streaming platforms.

Read the ITV story

30%

Vodafone uses automation from SAS to improve its market position, reducing customer churn by 30% while increasing incremental revenue by 2%.

Read the Vodafone story

1,500

REA Group relies on SAS for granular, rapid advertising inventory management, managing 1,500 campaigns on one end-to-end platform each month.

Read the REA Group story

In the spotlight

5G Disaggregated NWDAF Network Data Analytics Function

See beyond the hype and realize the full potential of NWDAF.

Get the e-book Get the 5G Disaggregated NWDAF Network Data Analytics Function e-book

SAS is a leader in AI and analytics

SAS is a Leader in The Forrester Wave^™: Enterprise Fraud Management, Q2 2024

SAS is a Leader in the 2024 Gartner^® Magic Quadrant^™ for Data Science and Machine Learning

SAS is a Leader in The Forrester Wave: Customer Analytics Technologies, Q2 2024

Get a Free Trial

Experience SAS Viya firsthand in our private trial environment.

Try SAS Viya for free

Request Pricing

Embark on your path to the future in a single, expandable environment.

Request Pricing

Talk with an expert

See how we can solve your business challenges by talking with a SAS expert.

Contact Us

Whatever you need, we're happy to help. We'd love to hear from you.