Official Analytics Partner of British Rowing

Providing advanced analytics to drive improved performance

SAS is proud to be working with British Rowing including its high performance arm, the GB Rowing Team to drive improved performance through advanced analytics.

British Rowing uses SAS advanced analytics and data scientists to:

  • Deliver GB Rowing Team peak performance to 'make the boat go faster'
  • Inspire more people to row competitively by joining British Rowing clubs
  • Discover new talent for the elite GB Rowing Team
  • Develop British Rowing as the UK's sports analytics leader
SAS is crucial to the success of British Rowing in terms of demonstrating to us what we should be doing to make the best use of our data. Brendan Purcell Director of Performance British Rowing

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