La Trobe University drives strong post-graduate outcomes through 15 year partnership with SAS

  • La Trobe University continues its partnership with leading global data analytics firm SAS
  • La Trobe and SAS have partnered on education initiatives for 15 years
  • Master of Business Analytics students also graduate with an industry-accredited Certificate in Business from SAS

La Trobe University has strengthened its data analytics learning programs, continuing its ongoing partnership with SAS. The leader in data analytics, SAS provides La Trobe students with invaluable industry experience and work placement programs.

La Trobe and SAS have enjoyed a rich collaborative partnership since 2007, and in 2019 teamed up to offer Master of Business Analytics graduates access to industry certifications to demonstrate their workforce readiness. La Trobe also offers a Master of Business Information Systems, with the two programs developed alongside industry experts to prepare future data scientists and business analysts.

"Our continuing partnership with SAS delivers an ongoing commitment to our students that they will gain the knowledge and hands-on experience needed to have a rewarding career in the fast-moving field of data analytics,” says Professor Aron O’Cass at La Trobe University.

“Using industry leading tools in these post-graduate programs ensures students are well prepared to quickly engage with the analytical challenges they will face in their business activities.”

In addition to educating future professionals, data analytics forms a major part of La Trobe University's research capacity. The University's Centre for Data Analytics and Cognition (CDAC) powers several exciting projects, from La Trobe’s Net Zero program using AI-powered platforms to monitor energy consumption to assisting stroke patient recovery and electric vehicle research. At various times SAS data processing and visualisation layers into the work of the CDAC.

Across both the Master of Business Analytics and Master of Business Information Systems courses, students use SAS platforms to analyse challenging problems and explore business insights. Additionally, those who complete a Master of Business Analytics also graduate with a Certificate in Business from SAS, accredited by the Australian Computer Society.

Most importantly, industry connections and work placement programs made available through SAS offer tangible career outcomes, with graduates building great confidence in applying the knowledge gained during their time at La Trobe to their future careers. As the alumni group also grows, La Trobe has worked to strengthen these industry connections among graduates.

Mahesh Krishnan, a 2018 Master of Business Analytics graduate, has since joined Infonyx as Data Analytics Consultant, further progressing to Associate Manager, after a career in consulting.

"Studying at La Trobe allowed me to pursue a career change and update my skills for new fields and new opportunities," says Krishnan.

"Throughout these studies, I had access to industry expertise and insights and used real-world tools like SAS analytics software, which offered experience that translated directly into my current role."

"It's important to not only learn the theory behind what you’re being taught, but also how to use it in practical, real-life scenarios. Also, having an industry-accredited certificate at the end is a great boost towards being job-ready."

Across Australia and New Zealand, there are more than 45 higher education institutions with embedded SAS modules in their degree programs. These integrated learning opportunities ensure future data scientists and business analysts have the hands-on experience they need to achieve results quickly wherever they may work.

Ian Edwards, Head of Academic Outreach at SAS Australia and New Zealand sees their long relationship with La Trobe University as an example of how industry and higher education can combine to meet the needs of employers.

"We are extremely pleased with the momentum generated by our ongoing collaboration with La Trobe," Edwards says.

"Data analytics is in higher demand than ever before across every business and industry. As business only becomes more digitised there is more data available to business leaders and more intelligence to be unlocked through the capabilities of data scientists.”

“Working together and fostering strong relationships between industry and institutions like La Trobe is the best way to address the skills employers need, particularly amid an industry skills shortage. With La Trobe, we look forward to supporting the next generation of data scientists and business analysts for many years to come."

About La Trobe University

For more than 50 years, La Trobe University has been transforming people and societies. The University works collaboratively across disciplines and with partners to develop fresh ways of thinking and conducting research – constantly seeking new ways to engage with and better serve its partners and communities, to build relationships and develop solutions for the issues facing society.

Ranked in the top one per cent of universities worldwide,1 La Trobe is firmly positioned in the top 400 of all three major world university rankings. In 2021, the respected Times Higher Education World Ranking placed La Trobe at 218 globally,2 marking the second year running the University has been named in the world’s top 250.

1. Times Higher Education (THE), 2021, World University Rankings 2022; Consejo Superior de Investigaciones Científicas (CSIC), 2020, Ranking Web of Universities.
2. Times Higher Education (THE), 2021, World University Rankings 2022.

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About SAS

SAS is a global leader in data and AI. With SAS software and industry-specific solutions, organizations transform data into trusted decisions. SAS gives you THE POWER TO KNOW®.

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