SAS announces category sponsorship of Inspired IT Awards 2006

SAS sponsors Pharmaceutical category of Inspired IT awards

Dublin, Ireland, 11. Aug. 2006 -  SAS, the leader in business intelligence, today announced its category sponsorship of the Inspired IT Awards 2006. The awards were created by iReach to acknowledge the role of IT Managers and their teams for creating business value through the inspired use of IT in Ireland. The Inspired IT awards 2006 encompass a wide range of industry categories (financial services, manufacturing, pharmaceutical, government etc) with four overall awards including: Inspired SME Project of the Year, Inspired IT Project of the Year, Inspired IT Person of the year and Inspired use of IT in Public Sector. Proceeds from the awards will go to support the very deserving children's charity, Barnardos.

The Inspired IT Awards will be presented at a black-tie gala dinner on the 13th October 2006 in Jurys Hotel, Ballsbridge, Dublin 4.

According to Michael Kearney, Country Manager, SAS Ireland - "SAS is delighted to be associated with the Inspired IT awards. Excellence in ICT is what distinguishes business in the modern world and its achievement should be recognised and celebrated both within organisations, and on occasions such as the Inspired IT Awards ceremony.' Oisín Byrne, Managing Director of iReach stated 'Category support from industry leaders, such as SAS, for the Inspired IT Awards is testament to the industries desire to recognise the true business value creation brought about by the inspired use of ICT.'

About IReach
IReach are Ireland's leading Research and Market Intelligence company specialising in technology and telecommunications. Delivering results to line of business decision makers through research based solutions and advisory services. iReach's approach to research is to deliver the most relevant content from the widest range of sources including primary and secondary research, independent 3rd Parties, government, economic and academic sources.

FOR FURTHER INFORMATION: 
Siobhan Molloy / Louise Cassidy, Weber Shandwick
Tel: 01 6760168 / 086 817 5066 / 086 383 5727
smolloy@webershandwick.com/ lcassidy@webershandwick.com

About SAS

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