与客户、合作伙伴、供应商和员工进行互动时，SAS Intelligent Decisioning 可以帮助您制定最佳决策。
为您的所有用例提供实时决策。
根据业务规则和大量完善的分析结果，向任何用例交付相关且可交互的实时决策。在部署前进行简便的决策测试，确保实现预期结果。强大管控功能可确保您的决策在整个企业中获得正确理解和信任。凭借基于云的架构，可以轻松处理大量数据和决策，同时加以扩展来满足您的需求。此外，还能通过与物联网设备进行集成，在边缘和数据流中完成决策。
与技能水平各异的用户实现轻松协作。
无论您偏好拖放式 GUI 还是编写代码，都可以轻松构建和修改决策流程。通过浏览集中式数据、模型和业务规则储存库，并从现有资产中进行选择来定义决策的能力。比较不同的对象和版本以了解和跟踪变更，简化团队之间的协作。使用即时可用、基于角色的治理工作流程来应用各种决策检查点，确保准确性和任务透明性。
始终做出最佳决策。
通过整合通用储存库中的人工智能和机器学习模型改进决策质量，这些模型使用您的首选语言创建。
一致且快速做出部署分析模型的决策。
通用的决策编写和部署环境可显著减少 IT 验证和部署分析模型所需的时间，无论是用 SAS、开源代码还是自定义代码编写。通过单一界面，您可以原生集成、管理和部署 SAS 和 Python 分析模型、自定义代码和业务规则，批量和实时 Web 服务执行的逻辑相同。这意味着部署速度更快，让用户更加信任基于分析结果的运营决策。
充分利用内置于 Microsoft Power Platform 的 SAS Intelligent Decisioning 功能。
SAS Decisioning Power Connector 是 Microsoft Power Platform 中的一种认证连接器，能让您连接到 SAS Viya 环境，并在 Microsoft Power App 或 Power Automate 中运行选定的决策模块和分析模型。借助 SAS Decisioning 连接器，您可以轻松地将两个先进平台相结合，获得基于人工智能的业务应用和流程。
事半功倍的决策制定。
SAS Container Runtime 为符合轻量级 OCI（开放容器计划）标准的 Docker 容器，可用于执行 SAS 模型、Python 模型和 Python 代码。其具有高度的可扩展性，可以发布到 Microsoft Azure、AWS 和 GCP 上的任何容器注册表。之后，用户可以利用云基础架构，以最小的占用空间进行部署。这可以确保您充分利用自身资源，快速执行更多决策并减少管理环境所需的工作量。
免费试用
试用最新 SAS Viya 功能。
获取 SAS Viya 14 天免费试用，其中包括此套件以及整个分析生命周期的功能。
主要功能
借助 SAS Intelligent Decisioning，您可以轻松创建、管理和治理以分析为导向的可靠业务规则，实现强大的大规模决策。
数据访问、准备和质量
使用直观的界面进行数据访问、分析、清理和转换，该界面通过嵌入式 AI 提供自助数据准备功能。
创建自定义聊天机器人
通过直观的低代码可视化界面创建和部署自定义自然语言聊天机器人，通过聊天机器人获取有用信息并实现出色的对话式用户体验。
数据可视化
通过单一的自助服务界面直观地浏览数据，创建和共享智能可视化和交互式报告。增强分析和高级功能可助力用户快速获得洞察，帮助您发现数据中隐藏的信息。
友好的用户界面
使用拖放式 GUI 或您选择的语言编写代码，轻松构建和管理包括决策流、规则、数据源代码节点和分析结果在内的最复杂的决策元素。
通用决策制定和部署环境
简化整个决策流程的验证。完整的版本控制流程可在 IT 和业务部门共享的环境中保留文档，并对可追溯性和连续性进行测试。
实时决策
在客户交互和运营业务流程期间实时应用分析和业务规则。
可重用内容
创建可重用内容和自定义功能，在整个组织中加速决策制定。
快速高效的决策生命周期管理
快速响应不断变化的决策和客户动态需求。在安全可控的环境中加速处理常见手动任务，例如业务规则定义和部署，确保决策质量并实现有效审计。最终，轻松完成对组织 CI/CD 流程的集成。
集成 SAS 机器学习功能和模型管理功能
通过可视化机器学习技术，实现集成模型开发和管理功能（包括 SAS 和开源）。普通模型储存库有助于实现集中化模型治理和监控。
云原生
SAS Viya 的基础架构具有紧凑、云原生和快速的特性。无论是更青睐 SAS 云还是公共云或私有云提供商，您都可以将云投资发挥到极致。
与 Microsoft 强强联合
SAS Decisioning Power Connector 能帮助您将决策功能整合至 Microsoft Power 平台。您能在 Web 和移动应用中轻松嵌入模型和决策。通过智能决策实现业务流程自动化，并实现对业务规则的集中管理。
深入了解 SAS Intelligent Decisioning 和其他产品的更多信息
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Article
IoT: The customer experience accelerator you can't afford to ignoreIoT represents a powerful source of data that, when combined with analytics, can yield insights on everything from behavior to emotions to health. And that's why it's key to improving customer experience.
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Customer Story
Jakarta Smart City uses IoT analytics to better serve residentsJakarta and SAS team up to create an award-winning approach to public services and disaster management.
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Customer Story
Hyper-personalized offers help consumer finance company elevate the customer experienceHome Credit modernizes its marketing with SAS® Customer Intelligence 360 to increase engagement, boost efficiency and reduce costs
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White Paper
Operationalizing and Embedding Analytics for ActionOperationalizing and Embedding Analytics
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White Paper
Marketing attribution: Giving credit where credit is dueMarketing attribution helps you analyze the impact and business value of company-generated marketing interactions to help make the best marketing investment decisions. The challenge is to interpret the massive volumes of customer data that continues to expand day by day.
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Customer Story
Predicting real-time insurance needs with hyperpersonalizationSBI General Insurance maximizes customer life cycle value with SAS Customer Intelligence 360.
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Analyst Report
SAS is a Leader in The Forrester Wave™: AI Decisioning Platforms, Q2 2023.The Forrester Wave™: AI Decisioning Platforms, Q2 2023 recognizes SAS for seamlessly integrating world-class analytics for decisioning.
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Article
Effective real-time marketingEffective real-time marketing is about engaging with customers whenever and wherever they are in their buying journey. Organizations should also be focused on knowing what the customer wants (product, pricing, experience, etc.) based on real-time analytics and predictive modeling.
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Article
Real-time customer engagement is the future of experience managementReal-time customer engagement delivers contextual recommendations and decisions to your interactive customer channels at every possible touch point.
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Customer Story
Voetbalmedia uses martech from SAS to better engage with 1.4 million football players and enthusiastsSAS Customer Intelligence 360 helps Dutch football platform improve user reach and participation through unique offers and experiences.
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Customer Story
Protecting nature with dollars and senseThe Nature Conservancy uses SAS Customer Intelligence 360 to modernize its marketing strategy and maximize donations for a more sustainable planet.
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Customer Story
Finland’s top retail bank applies AI to improve customer service and credit scoringS-Bank provides better customer service and faster, more accurate loan processing time using SAS Viya on Azure.
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Customer Story
Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approachTelenor relies on SAS Viya on Azure and SAS Customer Intelligence 360 to provide fast, personalized customer service based on real-time analytics.
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White Paper
The Internet of Things: Marketing’s Opportunities and Challenges Learn how marketers can apply event-based marketing and real-time marketing capabilities to capitalize on IoT data in the moment by pinpointing significant customer events, which then trigger real-time customer decisions. The result? Best offers delivered in real time, given the consumer’s current context.
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E-Book
The Path to a Single Customer ViewLearn how CDPs are evolving as marketing technology modernizes, possibilities for CDP use cases, how to define use cases, retailers that successfully use CDPs and what organizations should consider before selecting the CDP that's right for them.
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White Paper
Keys to robust credit risk modeling and decisioning for better customer experienceModernizing and automating the end-to-end process for origination and servicing – from data management to model development to credit decisions – can reduce credit losses and boost performance. This paper explores how infusing machine learning into this process supports more effective credit decisions for individuals, products or portfolios.
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Analyst Report
SAS Explore 2022 Review and AnalysisThis IDC Link focuses on several SAS announcements supporting faster time-to-value for AI/ML model-driven businesses.
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White Paper
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer ExperienceThis Harvard Business Review Analytic Services report looks at how businesses are using advanced customer data analytics, along with real-time analytics and real-time marketing, to enhance their customers’ experiences.
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E-Book
Transformational decision?Governments can incorporate AI-driven decisioning into existing business processes to take advantage of digital transformation benefits. Through automated processes, deeper insights and the ability to act quickly, governments can innovate service delivery, drive efficiency and help build a better future.
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E-Book
Fearless Decision? The most successful banks of the future will be those who can see their customers as individuals, appreciate their unique journeys and make decisions accordingly — across all associated business functions.
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E-Book
Brilliant decision? In the battle for consumers’ hearts and minds, retailers have typically focused their digital transformation initiatives on customer experience and engagement. However, in these challenging times, it’s not enough to just get the customer’s attention — you need to convert impressions and site or store visits into sales and fulfilled orders.
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Article
Viking transforms its analytics strategy using SAS® Viya® on AzureViking is going all-in on cloud-based analytics to stay competitive and meet customer needs. The retailer's digital transformation are designed to optimize processes and boost customer loyalty and revenue across channels.
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Analyst Report
SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q2 2022Forrester names SAS a Leader in The Forrester Wave™: Real-Time Interaction Management, Q2 2022.
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Analyst Report
Data-Driven Grid Reliability: IoT Sensing and Analytics to Enable Predictive Maintenance and Improve ResiliencyLearn how the emergence of artificial intelligence, IoT sensors, advanced analytics and predictive maintenance within utility distribution systems can significantly improve reliability and build resiliency in the power grid.
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Customer Story
Integrated marketing improves results for marketers and customersDigital insurance company InShared uses SAS Customer Intelligence 360 to improve services and extend personalized offers.
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Customer Story
A customer connection is the special ingredientItalian olive oil company Fratelli Carli uses SAS Customer Intelligence 360 to create an integrated, personalized customer experience.
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Customer Story
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyondTelefónica Ecuador accelerates digital transformation, improves campaigns and achieves growth via intelligent decisioning powered by SAS.
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Article
Three ways to improve real time marketing resultsReal-time marketing enables you to reach customers during purchase deliberations to provide the push a campaign needs be wildly successful.
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Customer Story
Reaching 3.6 million football fans via comprehensive marketing analyticsThe Royal Dutch Football Federation relies on SAS Customer Intelligence 360 to better understand what motivates players and fans, engage audiences with personalized communications, and promote the love of the game.
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Customer Story
Complex telco product portfolio, maximum agility thanks to intelligent decisioningGerman telco provider 1&1 works with SAS and partners to improve offer management, accelerate time to market and enhance the customer experience.
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Customer Story
Modernizing consumer lending in VietnamVietCredit aims to revolutionize the consumer finance market with SAS.
