Keynote Speakers
Bold Thinkers. Real Talk.
Fresh perspective to challenge thinking and spark forward motion.
The energy is always high, and the speakers were thought provoking and insightful. – Tina Robinson, Florida Blue
Mel Robbins
Creator & Host, The Mel Robbins Podcast & #1 New York Times Bestselling Author
Get ready for a Midday Reset you won’t forget. Join Mel Robbins, one of the world’s most engaging speakers, and SAS Chief Marketing Officer Jenn Chase live at SAS Innovate 2026 for an unfiltered fireside chat on motivation, mindset and making big ideas happen. You’ll laugh. You’ll reflect. You’ll leave with strategies that actually stick. Don’t miss your chance to experience it live.
Dude Perfect
During this immersive one-hour takeover, you’ll experience epic live competitions featuring SAS Innovate attendees, custom-built challenges created exclusively for SAS Innovate and a behind-the-scenes conversation on how Dude Perfect uses creativity, analytics and audience insights to power their global brand. Join us for nonstop fun that surprises, delights and creates memories attendees will talk about long after the event.
This isn’t a keynote – it’s a full-throttle entertainment experience that breaks the mold of traditional B2B sessions. Designed to spark joy, elevate energy and showcase the creative side of data and Al, it’s poised to become the most talked-about moment of SAS Innovate 2026. Watch a sneak preview of what’s in store.
Mel Robbins
Mel Robbins is the creator and host of the award-winning The Mel Robbins Podcast, one of the most successful podcasts in the world, and a #1 New York Times bestselling author. She has amassed 40 million followers online and is one of the most respected experts in mindset, life improvement and behavior change. The Wall Street Journal calls her a “billion-view podcaster,” and Time magazine says she gives millions of listeners around the globe “a reason to believe in themselves.”
Her books have been translated into 63 languages and include the #1 New York Times, #1 Amazon, #1 Audible and #1 Sunday Times bestselling The Let Them Theory, the top-selling book of 2025 according to Publishers Weekly, with 7 million copies sold within nine months of its release date. It is on pace to have the best nonfiction book launch of all time. She is also the author of the multimillion-copy-selling The 5 Second Rule, The High 5 Habit and seven #1 audiobook releases on Audible.
USA Today calls Mel “a force to be reckoned with.” She is a global phenomenon in the publishing industry and podcasting. Her Boston-based media production company, 143 Studios, produces award-winning content, podcasts, events, audio series, online courses, journals and books, along with professional development education for partners like Starbucks, Ulta Beauty, JPMorganChase, LinkedIn, Headspace and Audible.
The Mel Robbins Podcast has won some of the most prestigious awards given to podcasts, including Webby, Signal Awards and iHeart. It was also recognized as one of Apple Podcasts’ Top Shared and Followed Shows of 2024 and 2023 and Spotify’s Top Global Shows of 2024. Notable accolades for Robbins include being named to the Time100 Most Influential Digital Voices of 2025, a Forbes 50 Over 50 honoree, to the USA Today Top 5 Mindset & Performance Coaches in the World, and one of the 50 most influential influencers on The Hollywood Reporter’s Creator A-List in 2024.
Dude Perfect
Dude Perfect is the leading creator-led entertainment company focused on family-friendly sports and lifestyle content. Founded in 2009 by five college friends – Tyler Toney, Cory Cotton, Coby Cotton, Garrett Hilbert and Cody Jones – making sports trick-shot videos, Dude Perfect’s YouTube channel has become the biggest sports account on YouTube with more than 60 million subscribers. The channel holds 30 Guinness World Records and has featured celebrities and athletes like Steph Curry, Serena Williams, Luka Dončić, Caitlin Clark and CeeDee Lamb. Dallas-based Dude Perfect has since expanded into a diversified media business across video content, popular simulcasts for professional sports like the NFL on Amazon, a bestselling toy in Walmart and live tours.