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@SAS CX PARTNER WEBINAR SERIES

Is COVID-19 continuing to change customer behaviour? As COVID-19 vaccines roll out worldwide an updated SAS Consumer Study delves into what customers really think about customer experience and to what degree they will go back to pre-COVID shopping habits.

A brand is the story of a customer’s journey. To create true loyalty, brands must make the customer the hero of the story and deliver great experiences from the opening page.

Join our webinar series featured by our partners specialized in Digital Marketing and SAS CX experts across EMEA to discover:

  • Has customer behaviour post COVID changed for good, and how can we use these learnings to create sustainable business models in years to come?
  • How are brands monetizing their data through every digital customer interaction, adding value to the whole organization and better engaging their customers?
  • How can you create more loyalty-building moments for your customers across all channels?
  • How can marketers deliver an accurate digital advertising strategy without third-party cookies?

October 5th
10.00 CET (30 min)

New Age Intelligence. Hybrid Business Models.
 

Abstract with details will follow soon.

*Registration will open soon*

This event is in cooperation with

October XXX
10.00 CET (30 min)

How can marketers deliver an accurate digital advertising strategy without third-party cookies?

Abstract with details will follow soon.

*Registration will open soon*

This event is in cooperation with

Stay tuned! More webinars are planned.

On-Demand available

From digitalization to data valorization

Over the last ten years, sooner or later most companies have recognised the need to digitalize processes and customers’ touch points, yet still feeding their business very often with semi-finished insights. There is no doubt that the events of the last 18 months have accelerated this trend further involving even the latecomers to introduce digital technologies and channels. It is time to grab this opportunity by extracting value from past improvisations to renew business models in line with the change in customers’ behaviours.
Huge investments in digitalization ask for great returns, here is the synthetic recipe that will be presented during the event “from digitalization to data monetization”.

This event is in cooperation with

Featured by
Alessandro Crea, Business Development Manager, BID

On-Demand available

How businesses can respond to the “new” post-COVID digital customer

Covid-19 has forced many businesses to offer their products and services in new ways. How has the pandemic changed the customer behaviour, and what are the most important expectations we need to understand? Has customer behaviour post COVID changed for good, and how can we use these learnings to create sustainable business models in years to come?

We will discuss what the future holds and how we can combine data driven analytics and insight about new customer behaviours, so as to better engage with them and create loyalty.

This event is in cooperation with

Featured by
Kirsti Engedal Alfheim, Business Lead Data, Analysis and Marketing, Waken AS

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