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Marketing Minutes: A Master Class in Modern Marketing

Four 30-minute sessions. One powerful learning journey.

Marketing Minutes is a four-part series that distills the biggest trends in marketing today – from ethical AI and data integration to MarTech evolution and customer-centric transformation.

Each 30-minute session helps marketers like you navigate the evolving world of MarTech, AI and customer engagement.

Join us to hear from industry leaders. Explore real-world case studies. And walk away with actionable insights to modernize your marketing approach.

What will you learn in the series?

Strategy Meets Stack: The ICA Banken Approach

Sept. 16 | 10 – 10:30 a.m. ET / 3 – 3:30 p.m. BST

Discover how ICA Banken broke down silos and aligned strategy with customer needs using SAS Customer Intelligence 360.
 

Responsible Innovation - The SAS Way

Oct. 16 | 10 – 10:30 a.m. ET / 3 – 3:30 p.m. BST

Explore how SAS embeds ethics and trust into AI-powered marketing. Learn how to build brand integrity and customer trust in an AI-driven world.

MarTech Evolution: A Journey Through the Generations

Nov. 5 | 10 – 10:30 a.m. ET / 2 – 2:30 p.m. GMT

Trace the five waves of MarTech – from on-premises systems to AI agents – and discover how to stay ahead in the age of autonomous platforms.

Streamlining Your Data Into One Consistent View

Jan. 14, 2026 | 10 – 10:30 a.m. / ET 2 – 2:30 p.m.

Learn how enterprises upgrade their MarTech foundations to improve data integration and governance and AI innovation.

Why join?

  • Bite-sized learning: Just 30 minutes per session.
  • Expert insights: From SAS, Deloitte, ICA Banken and The Martech Weekly.
  • Future-focused: AI, data, personalization and more.
  • One-click registration: Access all sessions live or on demand.

 

Register once. Access all four.

Whether you’re a CMO, data-driven marketer or digital strategist, this series will help sharpen your edge and future-proof your marketing.

Register for the full series now.

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Industry experts and webinar hosts

Hayo Baas

Amy Glassman
Senior Manager of Pre-Sales Support, SAS

Scott Brinker

Julio Tavares
Consumer Engagement and Marketing as a Service, Deloitte

Julie Devoll

Keanu Taylor
Global Head of Research, The Martech Weekly

Arjan Dijk

Juan Mendoza
CEO, The Martech Weekly and Martech World Forum

Tom Friedmann

Mac Carlton
Senior Associate Product Specialist, SAS

Suneel Grover

Reggie Townsend
Vice President, Data Ethics Practice, SAS

Lisa Loftis

Lisa Loftis
Principal Product Marketing Manager, SAS

Jonathan Moran

Jonathan Moran
Head of MarTech Solutions Marketing, SAS

Michael Obermaier

Mike Turner
Principal Business Advisor, SAS