Marketing Minutes: A Master Class in Modern Marketing
Four 30-minute sessions. One powerful learning journey.
Marketing Minutes is a four-part series that distills the biggest trends in marketing today – from ethical AI and data integration to MarTech evolution and customer-centric transformation.
Each 30-minute session helps marketers like you navigate the evolving world of MarTech, AI and customer engagement.
Join us to hear from industry leaders. Explore real-world case studies. And walk away with actionable insights to modernize your marketing approach.
What will you learn in the series?
Strategy Meets Stack: The ICA Banken Approach
Sept. 16 | 10 – 10:30 a.m. ET / 3 – 3:30 p.m. BST
Discover how ICA Banken broke down silos and aligned strategy with customer needs using SAS Customer Intelligence 360.
Responsible Innovation - The SAS Way
Oct. 16 | 10 – 10:30 a.m. ET / 3 – 3:30 p.m. BST
Explore how SAS embeds ethics and trust into AI-powered marketing. Learn how to build brand integrity and customer trust in an AI-driven world.
MarTech Evolution: A Journey Through the Generations
Nov. 5 | 10 – 10:30 a.m. ET / 2 – 2:30 p.m. GMT
Trace the five waves of MarTech – from on-premises systems to AI agents – and discover how to stay ahead in the age of autonomous platforms.
Streamlining Your Data Into One Consistent View
Jan. 14, 2026 | 10 – 10:30 a.m. / ET 2 – 2:30 p.m.
Learn how enterprises upgrade their MarTech foundations to improve data integration and governance and AI innovation.
Why join?
- Bite-sized learning: Just 30 minutes per session.
- Expert insights: From SAS, Deloitte, ICA Banken and The Martech Weekly.
- Future-focused: AI, data, personalization and more.
- One-click registration: Access all sessions live or on demand.
Register once. Access all four.
Whether you’re a CMO, data-driven marketer or digital strategist, this series will help sharpen your edge and future-proof your marketing.
Register for the full series now.
Industry experts and webinar hosts
Amy Glassman
Senior Manager of Pre-Sales Support, SAS
Julio Tavares
Consumer Engagement and Marketing as a Service, Deloitte
Keanu Taylor
Global Head of Research, The Martech Weekly
Juan Mendoza
CEO, The Martech Weekly and Martech World Forum
Mac Carlton
Senior Associate Product Specialist, SAS
Reggie Townsend
Vice President, Data Ethics Practice, SAS
Lisa Loftis
Principal Product Marketing Manager, SAS
Jonathan Moran
Head of MarTech Solutions Marketing, SAS
Mike Turner
Principal Business Advisor, SAS
