Business Analyst Certification CourseDecision Intelligence & Business Analytics for the GenAI Era
This SAS Academy Business Analytics Certification Course is one of the best courses in India for beginners and working professionals seeking data-driven roles across banking, healthcare, consulting, and other industries.
Move beyond dashboards to build end-to-end capability in Data → Visualization → Modeling → Decisions → Automation
Delivered by industry experts, this no-code program runs online over the weekends, designed to fit alongside your work with guided learning and continuous support.
Build job-ready experience applying analytics, AI, and Decision Intelligence in real business workflows.
Why Choose this Program
Eligibility
This Business Analyst certification program is designed for learners who want to build structured skills and apply data insights to real business decisions.
Beginners and freshers | Business professionals | Excel or SQL analysts | Consultants & product managers | Domain experts | Working professionals
No prior coding experience is required.
Career Outcomes
This Business Analytics and Decision Intelligence program prepares you for modern business analyst roles with job-ready skills that drive career and salary growth:
- Business Analyst
- Analytics Consultant
- Decision Intelligence Specialist
- Insights Manager
- Data-Driven Product Manager
The program’s practical approach stood out. Each assignment reflected real-world data problems, which built my confidence to take on complex tasks at work and deliver measurable results. — Navnath Ingle, SAS Academy Graduate
Syllabus
This 3½ months (112 hours) duration Business Analytics course syllabus prepares learners to connect data with business outcomes, progressing from Business Intelligence to predictive modeling and GenAI-driven automation.
Level 1: Data-Driven Business Insights with Visual Analytics & Generative AI (52.5 hours)
Introduction to Statistical Concepts
- Understand data distributions and statistical thinking
- Interpret sample statistics
- Visualize data using charts and plots
- Construct confidence intervals
- Perform hypothesis testing
No-Code Data Access and Transformation in SAS Studio
- Access and manipulate data
- Filter, sort, and transform datasets
- Create computed columns and join datasets
- Build efficient data workflows
Interactive Dashboards & Visual Reports in SAS Viya
- Organize and manage analytical content
- Explore and investigate data
- Prepare and restructure data for analysis
- Perform data discovery and analysis
- Build dashboards and business reports
- Create filters, parameters, and calculated metrics
- Apply forecasting, text analytics, and network analysis
Generative AI, Agentic AI & Prompt Engineering
- Understand Generative AI and AI landscape
- Learn fundamentals of machine learning and LLMs
- Explore real-world AI systems
- Understand Agentic AI
- Learn prompt engineering basics
- Understand enterprise AI risks and considerations
Level 1 Outcome: Build a strong foundation in data analysis, visualization, and AI fundamentals to generate insights and support business decisions.
Level 2: Advanced Business Analytics with Decision Modeling & Responsible AI (59.5 hours)
Statistics for Machine Learning
- Understand role of statistics in machine learning
- Work with descriptive statistics and visualization
- Identify relationships in data
- Perform linear and logistic regression
- Understand predictive modeling concepts
- Build and evaluate models
- Apply models to new data
Predictive Modeling using SAS Visual Statistics
- Perform large-scale statistical analysis
- Build regression and classification models
- Create clusters and segments
- Apply decision trees
- Validate and compare models
- Generate scoring outputs
Decision Automation using SAS Intelligent Decisioning
- Understand decision modeling frameworks
- Build and manage decision flows
- Apply rule-based and data-driven decision logic
Learn how models, rules, and data are combined to automate real business decisions such as risk approvals, fraud detection, and customer targeting.
Responsible Innovation & Trustworthy AI
- Understand AI lifecycle and data supply chain
- Identify bias in models
- Apply principles of responsible AI
- Understand enterprise AI governance
Level 2 Outcome: Apply predictive modeling, decision automation, and AI practices to solve real business problems and enable data-driven decision systems.
Learning Experience
Online weekend classes. Learn from anywhere.
Certified instructors from the industry.
Practical training on enterprise tools.
Session recordings so you don't miss anything.
12-month eLearn access for continued learning.
Official SAS courseware for ready reference.
Certifications
After completing this Business Analytics training, learners receive Certificate, Digital Badges and attempt to appear for below globally recognised Certifications:
Analyze data and design reports using SAS Visual Analytics in real business scenarios.
Build, validate, and compare predictive models using SAS Visual Statistics in production workflows.
These certifications validate applied Business Analytics and Decision Intelligence capability to enhance your job prospects.
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FREQUENTLY ASKED QUESTIONS (FAQS)
Is this Business Analytics course suitable for beginners?
This no-code, online, weekend, certificate program is designed for beginners and working professionals. It starts with foundational Business Analytics concepts and statistics, and then progresses to predictive modeling and decision workflows.
Why is this considered among the best Business Analyst courses in India?
This online, certificate program for working professionals combines structured Business Analytics, statistics, and Decision Intelligence within a single pathway. It goes beyond dashboard training to predictive modeling and real business decision workflows aligned with enterprise practices.
What are the highlights of this Business Analyst training?
This BA Analyst course focuses on practical business analytics and decision intelligence skills through hands-on, online weekend training.
Key highlights include no-code analytics on the SAS Viya platform, real-world dashboarding and reporting, predictive analytics and forecasting, and integrated learning in Generative AI, Agentic AI, Prompt Engineering, and Responsible AI.
The program is designed to help learners move from data to decisions with skills directly applicable in business analyst roles.
What job opportunities exist after completing the Business Analyst track?
Professionals completing this online, Business Analytics Certification course typically find placements and move into roles such as Business Analyst, SAS Analyst, Risk Analytics Analyst, and Analytics Consultant.
These jobs are in demand in banks, financial services firms, consulting companies, and telecom organisations.
Many teams use SAS platforms for fraud detection, credit risk monitoring, marketing analytics, and operational reporting.
Is this a Business Intelligence course?
This is an advanced Business Intelligence online professional certificate course that covers dashboarding, reporting, data visualization, and insight generation using no-code tools on the SAS Viya platform. The syllabus then extends into Business Analytics and Decision Intelligence with forecasting, predictive modeling, and GenAI-driven workflows.
Does this program cover AI?
This BA program includes modules on Generative AI, Agentic AI, and Prompt Engineering, along with Responsible AI and trustworthy AI practices.
These topics are taught alongside visual analytics, predictive modeling, and decision automation.
Is SAS in demand in 2026?
SAS continues to be in demand in 2026, particularly in industries where data accuracy, compliance, and reliability are critical.
It is widely used in enterprise environments for applications such as risk management, fraud detection, and regulatory reporting.
Is this truly an online course?
You can join this course from anywhere as it is delivered in a live online weekend format with instructor-led sessions and hands-on labs. Classes are conducted over weekends with support material available to catch up in case you miss sessions.
Is there a self-paced, eLearning version of the Business Analytics course?
For professionals who prefer flexible, self-paced, on-demand learning, SAS offers structured Business Analytics Learning Subscription. This includes certification preparation, hands-on lab access, and official course content delivered online.
Is this course available near me?
This premium, hybrid, Business Analytics program from SAS is delivered online and can be accessed from anywhere with live, weekend, industry-aligned training, recordings, and hands-on labs on industry tools & technologies available to learners across locations.
What is the training and certification pathway to become SAS Statistical Business Analyst?
To become a SAS Statistical Business Analyst, you follow a structured pathway that combines official SAS training with certification.
The process starts with learning core statistical concepts such as ANOVA, linear regression, and logistic regression, along with preparing data for predictive modeling and measuring model performance.
SAS recommends completing official training courses such as:
- Statistics 1: Introduction to ANOVA, Regression, and Logistic Regression
- Predictive Modeling Using Logistic Regression
These courses prepare you for the SAS Statistical Business Analysis Using SAS 9: Regression and Modeling certification exam (A00-240).
The certification validates your ability to:
- Perform statistical analysis and variance testing
- Build and interpret regression models
- Prepare inputs for predictive models
- Evaluate model performance
You can further prepare using official SAS practice exams, sample questions, and exam guides.
Earning this certification demonstrates industry-ready skills in business analytics, predictive modeling, and decision intelligence, helping you move into roles such as Business Analyst, Analytics Consultant, and Decision Intelligence Specialist.
For detailed guidance, contact SAS Academy for Data & AI Excellence at training.india@sas.com
About SAS
SAS is a global leader in analytics and artificial intelligence, delivering enterprise-grade AI and data platforms used across industries worldwide.
- 80,000+ organisations globally use SAS software. 90% of Fortune 100 companies or their affiliates are SAS customers
- Recognised by leading analyst firms like Gartner, IDC, Forrester and many more for leadership in AI, Machine Learning, Decision Intelligence and Risk Analytics
- SAS technology powers analytics, fraud detection, risk management, marketing optimisation and AI-driven decision systems in production environments.
- SAS certifications validate applied, enterprise-aligned skills used in real-world AI deployment.