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February 21st
Four Season Hotel, Riyadh, Saudi Arabia

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Wednesday, February 21st

08:00 – 09:00Registration & Networking Coffee
09:00 – 09:15Welcome Note
Zafir Junaid, Regional Manager, Saudi Arabia, Bahrain & Pakistan, SAS
09:15-10:00Keynote: : Data is the New Oil 
Cenk Serdar, Senior Vice President, Consumer (Chief Consumer Officer), STC
10:00-10:30How AI and IOT helps Organizations in Digital Transformations
Alex Kwiatkowski, Senior Industry Consultant, Global Banking Practice, SAS
10:30-11:10SAS Platform 
Muhammad Asif Abbasi, Principal Solutions Architect | Analytical Ecosystem and Hadoop, SAS
11:10-11:30Networking Coffee Break
12:00-12:40Panel Discussion: AI and Machine Learning Adoption in the Middle East: Opportunity or a Challenge?
Panelist list to be announced soon.
Moderator: Celal Kavuklu, Head of Pre-sales, Middle East & Turkey, SAS
12:40-13:10How AI improves the Customer Experience
Celal Kavuklu, Head of Pre-sales, Middle East & Turkey, SAS
13:10-13:30Paradise Found, with Machine Learning: Find Your Best City to Live
Badshah Mukherjee, Data Scientist / Advanced Analytics lead, SAS
13:30-13:50Looking ahead: the role of Analytics in Blockchain, Machine Learning and IoT
Yigit Karabag, Regional Director, Business Solutions - Middle East & Eastern Europe, SAS
13:50-14:00Closing Remarks
14:00 onwardsBuffet Lunch

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