The Health Pulse
How can data, AI and advanced analytics accelerate innovation in health care? Which new technologies hold the most promise? What are the biggest roadblocks to progress? How can we solve endemic problems?
Join us for The Health Pulse podcast series as we explore fresh perspectives on digital transformation in health care and life sciences. With a special guest expert on each episode, we’ll tackle the most pressing issues affecting the delivery of health care and therapies worldwide.
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Season 2: Episode 1 Microsoft’s Dr. David Rhew on the Role of Data and Analytics in Improving Health Equity and Health Outcomes
On this episode, host Greg Horne interviews David Rhew, MD, Global Chief Medical Officer and Vice President of Healthcare for Microsoft, on the role of technology in health care. Rhew observed early in his career that evidence-based practices often lead to better health outcomes, but they aren’t adhered to consistently. From there he set out on a digital transformation journey that quickly brought him into health tech and eventually Microsoft. Rhew and Greg discuss the role of technology in delivering the right information at the right time to improve patient experience, health outcomes and health equity. According to Rhew, the next horizon in health care will be around making data more interoperable so that the industry can more effectively and consistently drive actionable insights that improve care. Finally, Rhew leaves us with his parting thoughts on technology’s capacity to improve health equity and access.
Season1: Episode 16 Stacking the Impact of Clinical Research to Address Unmet Needs in Health Care
Jennifer Byrne is CEO of contract research organization Javara Research and helps patient populations through clinical research. On this episode, Byrne shares how learning health systems can improve health care through research with Greg. Javara has many traditional advantages a CRO brings to pharma and health care systems through an integrated research organization.
The organization’s strategy and partnerships center on bringing clinical research opportunities to health care systems. This research helps meet patient needs while partnering with pharma to address data and scientific needs of clinical trials. This approach, combined with technology and analytics, results in more patient-centric clinical trials that create healthier outcomes for everyone.
Season1: Episode 15 Modern Consumers Want to Know: How the Pharmaceutical Industry Is Influencing Supply Chain Traceability
On this episode, Greg is joined by Grainne Lynch, Senior Manager and Traceability Lead for Accenture.
Lynch helps pharmaceutical companies be compliant with supply chain legislation. She explains to Greg that the pharmaceutical industry is at the forefront of a consumer-led trend, demanding end-to-end tracking and tracing of products throughout the supply chain. More than ever, consumers want a product’s entire history: Where it came from, how materials were sourced, where and when it was manufactured, and the process by which it was approved. Consumers expect companies to make good decisions throughout the supply chain. This trend toward greater tracking and tracing is seen in many industries and, as Lynch explains, life sciences is a natural leader because the industry already has GxP requirements in place.
Lynch then leaves us with her thoughts on the importance of pharmaceutical traceability to the future growth of the industry.
Season1: Episode 14 Follow the Money to Predict the Future of Health Care
Jessica DaMassa is the Executive Producer and Host of video series, What’s the Future, Health?, where she interviews key stakeholders in health tech to uncover unique perspectives on where the industry is headed. On this episode of The Health Pulse, Jessica briefly switches from her usual role as interviewer to guest to share her observations on the trends to watch in health care. The health tech space has seen an unprecedented influx of funding since the early months of the pandemic in 2020. So, where is all this new funding going? Jessica identified three key focus areas – mental health; technology that helps navigate patients into and through the health care system (also know as digital front doors); and AI implementation specifically in the areas of clinical trials and automation of health care administration. On this episode Jessica also shares observations on shifts in the delivery of health care and her best advice for health tech start ups.
Season1: Episode 13 Removing Logistical Barriers to Health Care With Uber Health
Caitlin Donovan is the Global Head of Uber Health. She’s responsible for figuring out how to fix logistical issues in health care. Coming from a variety of health care executive roles before joining Uber Health, she observed that too often, what goes wrong in health care isn’t clinical – it’s what happens when patients aren’t in front of their provider. Maybe they don’t have transportation to an appointment. Maybe their prescription didn’t arrive or they don’t have access to the food they need.
At Uber Health, Donovan focuses on connecting the dots through data and predictive analytics to solve these challenges. Greg and Donovan discuss the role of platforms like Uber Health in addressing social determinants and improving population health. Finally, Donovan shares her thoughts on the biggest health care challenges Uber Health will tackle next.
Season1: Episode 12 From basketball to mental health data, Dr. Dawnté Early drives a community-centric approach
Dr. Dawnté Early (she/her) is the Chief of Research and Evaluation for the Mental Health Services Oversight and Accountability Commission in California. She supports the commission’s mission to transform the mental health system so everyone who needs care in California receives high-quality and culturally competent care. She brings together mental health data at the individual level with data from different agencies, including criminal justice, education, quarterly wage, and death and birth data, to identify social determinants of health and uncover disparities.
Greg asks about overcoming stigma in mental health. Early emphasizes the importance of normalizing conversations and contextualizing mental health needs while humanizing language around mental health. The commission helps ensure that these conversations take place and the community is engaged throughout the process.
Lastly, Early shares her vision for the commission’s role in connecting data to policy, policy to community and community to outcomes for more early intervention and prevention in mental health. These outcomes help individuals, families and communities.
Season1: Episode 11 A Pharma CIO’s Prescription for Building a Data-Driven Culture
On this episode, Greg is joined by Herman De Prins, Global CIO of biopharma company UCB. De Prins describes UCB’s journey into AI, beginning with projects for epilepsy treatment. He shares how UCB promoted data literacy and AI among its global staff of more than 8,000 people. He also describes how the company prioritizes projects brought forward by its team of AI enthusiasts.
De Prins emphasizes that there is value in AI across the pharmaceutical field, particularly in R&D and commercial. Last year UCB used AI to research potential treatments for COVID-19 and reduced the time typically required for that research from six months to three days.
Greg and De Prins conclude by discussing the future of AI and De Prins’ thoughts on the potential opportunities and pitfalls in a world where AI will increasingly be embedded in all technology products.
Season1: Episode 10 Rethinking public health: A new approach fueled by data
On this episode, Greg talks with Dana Bernson, epidemiologist and Director of Special Analytic Projects at the Massachusetts Department of Public Health, about her work with data and analytics to guide public health planning and crisis response. She shares insight from the department’s initial effort to link data sources across state government to get more contextual information to address the opioid epidemic.
Not surprisingly, one data set often reveals a piece of the puzzle, but linking multiple data sources tells a bigger story. Data linkage is critical to understanding social determinants of health, which inform effective policy and intervention. This is also true of the COVID-19 pandemic, where Bernson’s team explores the impact of the pandemic on underserved populations.
Finally, Bernson shares an update on what has become known as the Public Health Data Warehouse project: A research tool that enables analysis of public health priorities and trends, including substance abuse and maternal and child health. She hopes following the coronavirus crisis, public health will receive more consistent and sustainable funding for projects like hers supporting a more complete and proactive approach to health.
Season1: Episode 9 In life sciences, change is hard but worthwhile for digital transformation.
On this episode, Greg chats with Jonathan Riches, SAS’ Director of Sales for Life Sciences in Europe, Middle East and Africa, about digital transformation in pharmaceuticals. Riches argues that while buzzword technology like artificial intelligence and machine learning garner attention, culture determines an organization’s digital transformation success. Why? The life sciences industry is highly regulated by necessity, and many pharmaceutical companies have existed for a century or more. So, while change is challenging for any organization, it is especially challenging for pharma.
According to Riches, life sciences organizations must back up their analytics evolution with ample training, empowerment around individual growth, and C-level commitment to data-driven decision making. For more than 20 years, pharma has used analytics and statistics to prove the efficacy and safety of drugs to obtain regulatory approval. We now recognize that analytics can glean much deeper insights. This evolution requires significant change management. Riches advises pharmaceutical companies to design data and analytics platforms for their business challenges.
Season1: Episode 8 What can public and private sector health care learn from military medicine?
On this episode, retired US Army Maj. Gen. Elder Granger, MD, joins Greg to discuss how lessons learned from military health agencies inspire new innovations in public and private health care. For example, how can the private sector adapt the military's proactive screening and treatment of post-traumatic stress disorder (PTSD) to help employees or patients struggling with trauma related to the COVID-19 pandemic, the opioid crisis or other events.
Granger emphasizes removing mental health stigma and improving access to mental health services. Data and enabling technology like AI will be pivotal in the next big health care innovations. These technologies will help create a future where Granger predicts we’ll be able to address social determinants of health head-on to improve health and health care for all
Season1: Episode 7 Is ‘The customer is always right’ the key to commercial breakthroughs in pharma?
Greg chats with SAS customer intelligence (CI) guru Mike Turner about the use of CI in life sciences. While pharma’s customers may look a bit different, it turns out life sciences has a lot to learn about customer engagement from industries like retail, consumer packaged goods and hospitality. Mike and Greg talk about the road ahead for life sciences companies as they shift their sales and marketing programs toward a more strategic approach to customer insights and engagement. Finally, Mike shares his predictions for the future of CI in pharma.
Season1: Episode 6 Exploring the evolution and future of clinical trial data sharing
Greg sits down with data sharing and disclosure expert Andrew Freeman to discuss his experience at the forefront of the industry initiative to make patient-level data from clinical trials available for research. Andrew shares his views on the availability of results from clinical trials and why it’s important for that data to be available for third-party research. They’ll explore successes of the clinical data transparency movement to date and the challenges and opportunities ahead..
Season1: Episode 5 The race for return on investment in commercial pharma
Greg and guest Patrick Homer, SAS commercial pharma industry consultant, discuss the role of analytics in commercialization of pharmaceutical products. From predictive modeling techniques to identify the best prescribers for sales to target, to engagement analytics to improve the quality of online marketing efforts, there are a wealth of opportunities to employ analytics to drive value during the commercial phase. Patrick and Greg will chat about several examples from Patrick’s work, including how analytics helped a major global pharma company transform its COVID-19 webinar campaign into a big success using insights from engagement analytics.
Season1: Episode 4 A healthy dose of vaccine reality
Host Greg Horne and SAS Medical Director Steve Kearney, PharmD, discuss access, attitudes and equity in the global race to administer COVID-19 vaccines. They’ll examine what the early data is telling us about who is getting vaccines. They’ll also look at whether there are disparities in some communities and, if so, what’s driving those disparities. Are all policy and procedural decisions around vaccination data-driven? We wish, but as with any effort this massive, there are gaps in the data. Steve and Greg will discuss where they are and how they influence who gets vaccinated first.
Season1: Episode 3 AI and Bias in Health Care
Data scientist Hiwot Tesfaye joins Greg Horne for a conversation about the use of algorithms in health care and how models can introduce bias. They’ll discuss current examples of health care bias, who should be held responsible and how we can do better as an industry in the future.
Season1: Episode 2 The Role of Telemedicine in Advancing Whole Person Care
Behavioral care expert and psychologist Josh Morgan, PsyD chats with Greg Horne about the role of virtual care in delivery of more equitable and patient-centric health care. They’ll explore the potential for telemedicine to help break down barriers, maximize resources, advance holistic outcomes and empower patients.
Season1: Episode 1 Welcome to The Health Pulse Podcast
In this first episode, industry experts Mark Lambrecht, PhD and host Greg Horne will dive into some of the most interesting and challenging issues facing the health care and life sciences industries today. They’ll explore the role of data and analytics in driving patient-centricity and innovation in the delivery of health care worldwide.