Get the latest trends on how brands create unique experiences

Advertising has long been decoded, and so brands must create experiences that make their customers engaged and look good. Simply put, what matters beats what works. Customers expect relevant, immediate and personalized interactions. Generic touchpoints and one-to-many communication, are no longer adding the value your customers have come to expect. But if you leverage all your customer data and insight, you can make unique and relevant experiences, by using real-time analytics and real-time marketing.

Accenture and SAS Institute are pleased to invite you to an executive roundtable, where we will present the latest learnings and insights from Harvard Business Review on the topic of Real-Time Analytics. You will hear from experts what you can do to improve the customer experience by implementing Real-Time Analytics solutions and learn what other successful companies have already achieved in this area.

According to a recent study by Harvard Business Review, more than 50 percent of organizations that use real-time analytics say they have measured an increase in customer retention, loyalty and revenue growth.