Analytical Marketing for Financial Services
Top class performers in financial services are generating large amounts of income by using analytical marketing solutions to successfully target their customers.
A recent study by Forester about the impact of customer intelligence solutions on business highlighted a case study that showed an incredible return on investment of 358% in 4.1 months with the following quantified benefits:
- Increased sales with more targeted marketing
- Enhances marketing productivity and process efficiency
- Improved scalability of campaigns
- Improved flexibility and reusability of assets for campaigns
- Reduced customer attribution with more targeted marketing
- Increased use of existing technology for faster speed-to-market for campaigns
Join us for an exclusive session where we will highlight the benefits of analytical marketing and recommended tactical approaches for quick ROI specific to your business.