SAS Workshop for MTN

Friday, 1 June 2018 | 08h30 – 19h00 | Johannesburg

Innovate with analytics. Conquer your challenges.

With SAS you can collaborate and get key business results faster. As the leader in analytics we have been working with our customer to resolve the toughest business problems for decades.

With SAS, your business have access to solutions driven by a powerful analytics platform that is strategically tailored to your industry.

Join us for an informative session that will discuss:

Network Advanced Analytics

Telecom Fraud

Customer Intelligence

Agenda

08h30 - 09h00	Welcome Reception
09h00 - 9h15	Introduction: How is analytics and AI going to change the world of telecommunications? What is SAS vision on telecom analytics?
09h15 - 10h30	Network Advanced Analytics Part I: Network Analytics Overview, Machine Learning modeling for Network Data, complementing Life cycle Weibull Analysis and NOC OSS. Topics: how can analytics and machine learning help with reducing network Capex as well as Opex, and improve RoI, Customer eXperience Management and Net Promotor Scores at the same time? Attendees: CTO, CIO, Maintenance managers, deployment managers, network engineering, IT and procurement
10h30 - 10h45	Coffee Break
10h45 - 12h30	Network Advanced Analytics Part II: Detailed Use Case discussions and feedback from Telco on Use Cases of interest Topics: How can analytics help in improving forecast accuracy, predict and prevent failures and outages, help save energy and optimize networks? *Attendees:* CTO, CIO, Maintenance managers, deployment managers, network engineering, IT and procurement
12h30 - 13h45	Lunch Break
13h45 - 15h15	Customer Intelligence and New generation marketing Part I: How SAS support clients implement a multichannel and digital strategy (including CVM / CBM) Topics: how can a customer 360 view, based on customer value, across channels and helped by predefined events and if needed in real-time help operators to improve their relevancy to customers and prospects; improving cross/up-sell and NPS, decreasing churn. Attendees: CMO, CVM Directors, CBM directors, procurement and IT
15h15 - 15h30	Coffee Break
15h30 - 16h30	Customer Intelligence and New generation marketing Part II: SAS and digital Marketing, CI 360, ESP/real time marketing, sentiment analysis Topics: how can real-time and event-based actions help improving the customers journeys and make interactions with clients more relevant? Attendees: CMO, CVM Directors, CBM directors, procurement and IT
16h30 - 18h00	Telecom Fraud How to leverage Analytics to improve fraud detection; procurement integrity, subscription fraud, Real-Time Network Analytics for Fraud Prevention Topics: how can different fraud forms, from subscription and dealer fraud to call-centre agent and procurement fraud be detected faster, more accurate and efficient (less false negatives) and even predicted and prevented with the help of (network) analytics? Attendees: Fraud director, audit and internal control director, procurement Managers and IT Managers
18h00 - 19h00	Cocktail Break

Morrells Boutique Estate,
Corner Of Weltevreden Rd &, Scott St,
Northcliff
Directions

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Morning session:
Network Advanced Analytics
Credit Risk, Fraud Management and Revenue Assurance

Afternoon session:
Customer Intelligence, Customer Value Management and New generation marketing

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None

Kosher

Halaal

Vegetarian

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