Today’s consumers not only expect a lot from brands, they also capitalize on AI, IoT, mixed reality and other immersive and emerging tech. This puts tremendous pressure on marketing organizations to reinvent their operating models so they can act in the moment.
But if you think today’s consumer expectations are hard to meet, you haven’t seen anything yet. Tomorrow’s level of customer experience and personalization will need to be even smarter, more immersive, more trust-enabling. The question is, are brands and consumers ready?
This interview series will answer that question and many more as we ponder the future of customer experience. Just click on any of the episodes below to start listening.
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