LIVE TALK SHOW
Real-Time Retail: How Top Brands use Data & Analytics to Engage Customers and Drive Revenue
Wednesday, 29 September
10:00 am EDT (UTC-4) |3:00 PM BST (UTC + 1)
The retail and consumer goods industries have changed forever. Rapid disruption and constant change are the new reality. Analytics and artificial intelligence are key elements for modernizing customer engagement – offline, in person, throughout customer journeys and across channels in a profitable way.
Agility, speed to data and advanced automation are cornerstones of increasing personalization and trust. These technologies help optimize customer journeys and deliver real-time, relevant offers across all channels based on current and historical behavior.
By adopting a customer-centric mindset, brands can increase the value they offer to their customers, improving customer satisfaction, retention and ultimately revenue.
What attendees will learn:
- Top challenges facing retail marketers today in developing superior experiences to meet or exceed consumer expectations.
- How top brands are using data and analytics in new ways to engage customers in real time.
- What retailers must do in the year ahead with analytics and data to gain agility, achieve their metrics and beat the competition.