In-Person Event
Financial Services AI Innovation Think Tank at The Belfry
Thursday 14th May 2026 – 9.00am onwards
Location: The Belfry Hotel & Resort
The Financial Services AI Innovation Think Tank at The Belfry brings together senior banking and financial services leaders to explore how AI is shaping performance, transformation and competitive advantage in 2026 and beyond.
Hosted in the iconic surroundings of The Belfry, the forum creates a trusted, executive environment to openly discuss:
- Where AI is delivering proven value — from risk optimisation and productivity gains to intelligent decisioning and customer experience improvements.
- Where AI isn’t working yet — the gaps, lessons learned, and the areas generating complexity, cost or limited impact.
- How high‑performing organisations are scaling AI responsibly to unlock real transformation rather than experimentation.
Through peer insights, real‑world success stories and an intimate roundtable discussion, leaders will identify practical next‑step actions for driving AI‑enabled performance across their business. The session concludes with an exclusive C‑suite golf experience on The Belfry’s Ryder Cup Course.
Schedule
Thursday 14th May
- 9.00am – 10.00am:
Welcome & Registration
- 10.00am – 11.30am:
Networking Breakfast & AI Innovation Think Tank
- 12.30pm onwards:
Executive 4-Balls on the Brabazon Golf Course at the Belfry
- 19.30pm – 20.00pm:
Networking Drinks
- 20.00pm onwards:
Executive Dinner in the Ryder Restaurant
Accommodation Information
We’re pleased to offer a limited number of rooms available on site at The Belfry for the golf day on 14th May. If you would like to stay at The Belfry, please get in touch with Rachel.Tait@sas.com or Flora.Rozgonyi@sas.com to discuss availability.
If you’d prefer to stay nearby, there are several excellent hotels within a short drive of the venue:
- New Hall Hotel & Spa, Birmingham (11 mins by car)
- Moor Hall Hotel & Spa, Sutton Coldfield (12 mins by car)
- Drayton Manor Hotel, Tamworth (9 mins by car)
- Castle Bromwich Hall Hotel, Birmingham (18 mins by car)
- Lea Marston Hotel, Sutton Coldfield (8 mins by car)
We recommend booking early to secure your preferred option.
Dress Code & Etiquette
- The Rules of Golf and The Belfry Golf Course Etiquette must be always adhered to on the golf courses and putting green – this document is displayed at Golf Reception and with the Starter.
- No denim/jeans are allowed. Trousers or tailored shorts only to be worn (no combat style trousers or shorts allowed) and all shirts must have a collar or a mock neck and must be worn tucked in (no round neck T-Shirts permitted) – short socks are permitted with shorts.
- Golf shoes only are permitted on The Brabazon golf course – spiked shoes are not allowed in any part of the resort. Soft spikes can be worn throughout the resort.
- Pitch marks must be repaired, divots replaced and bunkers raked.
- Every player to use only his/her own set of golf clubs.
- Mobile phones are allowed on course but must be used with respect for other golfers and not affect the pace of play.