SAS Big Data Governance Summit

11 April 2017 | One and Only Royal Mirage, Al Sufouh Road, Dubai


Why attend

The importance of treating data as an asset has become an undisputed objective across various industries over the past decade. Domain experts and key decision makers have been prioritizing their efforts to provide effective solutions to achieve this objective and derive business value from enterprise data.

Is using “Data as an Asset” a reality today?

In most organizations data is still held prisoner, captive in silo systems that barely speak to each other. In this all-too-common scenario, every group has its own information processes to suit its own purposes. Even when some data sharing occurs, data definitions and quality standards are inconsistent. Data investments end up misaligned with corporate objectives. Organizations drown in data but are thirsty for insight – and certainly aren’t getting all the value they could from their data.

To unlock the value of data as the corporate asset that it is, it’s time to fundamentally change the way data is managed and governed, and to look beyond IT architecture and data delivery mechanisms to the quality and long-term value of the information being produced.

We invite you to a short Data Governance event which will  provide a holistic understanding of the end-to-end Information Value Chain and how Enterprise Data Governance can help unlocking the value of data by transforming raw data into business insight, by aligning data management initiatives to strategic business objectives and by enabling cross-functional collaboration.

This event is targeted at multiple communities:

  • Business executives who are looking to leverage data as a corporate asset to address specific business problems and to create new revenue opportunities.
  • IT managers who are looking to strategize their data management initiatives better aligned to business objectives and to optimize existing resources to achieve those objectives.
  • Data Managers who need to guide their customers in designing and executing a data management strategy and implementing data management solutions.

Note: Attendance will be subject to SAS confirmation to make sure the audience remains relevant.


Tuesday, Apr. 11 
8:30am onwardsRegistration and Welcome Refreshments
9:30am - 9:40amOpening Remarks
Marcel Yammine, General Manager, Gulf and Emerging Markets - SAS
9:40am - 10:00amBecoming a data-driven organization in a fast-moving world
Casper Pedersen, Thought Leader, SAS Global Data Management - SAS
10:00am - 10:20amHow to set up an effective Data Governance organization
Thula Ngonyama, Head of Information Management and Customer Insights - PBB Africa Regions - Standard Bank
10:20am - 10:40am
Abu Dhabi Judicial Department– Journey from Data to Insight
Khawla Al Qubaisi, Director of Information Technology - Abu Dhabi Judicial Department (ADJD)
10:40am - 11:15amPanel Discussion: Treating Data as an Asset : Myth or Fact

Panelists: Thula Ngonyama - Standard Bank, Mohammad (Abdulla) Al Madhani - Federal Demographic Council, Anol Kahriman - DU, Casper Pedersen - SAS

Moderator: Yigit Karabag
11:15am - 11:30amNetworking Coffee Break
11:30am -12:00pmData Quality and Data Governance towards better strategic government decision making
Mohammad (Abdulla) Al Madhani, Director, Information Management - Federal Demographic Council
12:00pm - 12:40pmCustomer Success Stories from the region
Yigit Karabag, Information Management and Analytics Expert - SAS
12:40pm - 1:10pmData Lake VS Data Swamp - How to manage Data Effectively in a Big Data Environment
Ammar Fayoumi, Sales Engineer - Cloudera
1:10pm - 1:30pmCall To Action - Kickstart your data governance program today
Yigit Karabag, Information Management and Analytics Expert - SAS
1:30pm - 1:45pmAward Ceremony
1:45pm - 2:00 pmClosing Remarks
Marcel Yammine, General Manager, Gulf and Emerging Markets - SAS
2:00 pm onwardsNetworking Lunch


One and Only Royal Mirage,
Al Sufouh Road,


All the attendees of the event will receive a copy of The Data Asset book by Tony Fisher for absolutely FREE. You can download an excerpt of the book which will give you an insight on what the book is all about.

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