Shaping the future
of Analytics in Banking

19 June 2017 | AUST - Achrafieh Beirut Campus, Lebanon


Why attend

The skillful application of advanced analytics is currently revolutionizing the financial industry world-wide, resulting in substantial business value to those who apply it skillfully. The American University of Science & Technology, in conjunction with North-West University and SAS Institute is presenting an Executive Briefing on “Shaping the future of Analytics in Banking” on Monday 19 June 2017 from 09:00 until 13:00 at Auditorium, Bloc B, Floor 7.

The Keynote for this Briefing is by the SAS Thought-Leader, Prof. Riaan de Jongh, Director of the Centre for Business Mathematics and Informatics at North-West University in South Africa. Riaan has more than 40 years experience in analytics consulting, with a focus on the Banking Industry for the past 20 years. His address will provide guidelines on how companies could leapfrog into the new data world, ensuring successful projects and business value. Practical examples will be used to highlight ways of driving customer acquisition and sales, enhancing customer experience, reducing risk and driving cost efficiency.

The Executive Briefing is followed by detailed SAS Technical Workshops for the rest of the week (19-23 June 2017), on topics such as Data Management, Advanced Analytics, Data Mining and Credit Scoring.


Monday, Jun. 19 
08:00am - 09:00amRegistration
09:00am - 09:30amWelcoming & Introduction to SAS & AUST
Marcel Yammine, General Manager, Gulf and Emerging Markets (GEM) - SAS
09:30am - 10:30amExecutive Overview: Analytics for Banking - Banking Analytics in the 2nd Information Age
Prof. Riaan de Jongh, Director of the Centre for Business Mathematics and Informatics - North-West University
10:30am - 10:50amNetworking Coffee Break
10:50am - 11:50amLeveraging of the SAS Global Academic Program by Universities and Industry
Murray de Villiers, Senior Manager, Global Academic Programs - SAS
11:50am - 12:00pmClosing Remarks
Issam Chalouhi, Territory Manager - SAS
12:00pm - 13:00pmBuffet Lunch at the Royal Tulip Achrafieh (opposite the AUST)


AUST - Achrafieh Beirut Campus
Beirut, Lebanon

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