May Masoud
Solution Specialist – Data Sciences, SAS Canada
May Masoud is a Solution Specialist at SAS Canada, as part of the Data Sciences team. Leveraging her analytics background, she helps businesses visualize the potential of their data, and surface insights using modern data mining and machine learning techniques. With a Master of Business Analytics following a Bachelor in Statistics & Economics, May aims to create value at every step of the analytics lifecycle: data discovery, model build, model deployment, and business strategy. She has touched the analytics landscape in a variety of industries, whether it is oil production models for the energy sector or solving churn problems in the telecom industry. May’s aim is to ubiquitize self-serve analytics and enable citizen data scientists.