SAS | The Power to Know
On-Demand Webinar

Six Shortcuts to a Successful Campaign
Using SAS®

Join SAS Senior Solutions Architect Pamela Dixon as she shares six shortcuts to achieving long-term solutions to customer intelligence. After watching, you’ll know how to create campaigns by identifying and targeting your best customers.

Highlighting the benefits and capabilities of SAS® Marketing Automation and SAS Marketing Optimization, this webinar will teach you tips, processes and theory about:

  • Identifying customer segments in your target audience.
  • Knowing who the optimal customers are.
  • Determining what promotions work best.
  • Selecting the best media channel to market to your audience.

Presenter

Pamela Dixon, Senior Solutions Architect for Customer Intelligence Solutions, SAS Professional Services and Delivery

With more than 10 years at SAS, Dixon is responsible for providing strategic business and client application consulting to support complex marketing automation implementations and CRM solutions. With more than 15 years of database marketing experience, she is a DMA Certified Marketing Professional with experience and expertise in the domains of retail, health care, financial services, grocery and publishing, hotel and casino, education, entertainment and telecommunications.

Join the SAS Customer Intelligence Community now and benefit from the collective wisdom of fellow SAS CI users and SAS employees

已经注册? 自动完成表格 登录

*
*
*
*
 
 
  是的,我愿意订阅来自SAS公司及其附属机构的不定期邮件,了解其产品及服务等相关信息。我知道我可以随时通过点击电子邮件中的退订链接取消我的订阅。  

您的个人信息受到 SAS隐私协议 的保护。

 
 

Back to Top