SAS Helps Casino Marketers Win BIG

Live Date: April 4th 12:00pm

About the webinar

Are you ready to discover the winning formula that propelled casino marketing efforts to unprecedented success?

Join us for an exclusive session where Jeanette Kendrick, a former casino VP of Marketing, will share firsthand insights on how she achieved remarkable profitability with SAS. Jeanette, along with market experts, Abel Henson and Charlie Bunce, share their real-world stories. SAS helps casino marketers win with better cost controls, higher deliverability, and greater profitability.

Register for the webinar to learn how to:

  • Say goodbye to delays caused by FTP transfers.
  • Get immediate access to real-time information on player activity, gaming trends, etc. with live data integrations.
  • Go truly digital and dynamic.
  • Create segmentations without being a coder.
  • And so much more.

Registrants are opting in to be contacted by SAS and Ready, Willing, and Abel LLC.

Have a SAS profile? To complete this form automatically Sign In

*
*
*
*
*
 
*
*

All personal information will be handled in accordance with the SAS Privacy Statement.

 
  Yes, I would like to opt-in to receive occasional emails from SAS Institute Inc. and its affiliates about SAS products and services.
 
 

About the Expert Speakers:

Jeanette Kendrick

VP of Marketing, Ready, Willing & Abel

Jeanette Kendrick is a 17-year a highly accomplished marketing and communications veteran in the thrilling world of gaming and hospitality. With a passion for data analytics, CRM, strategic planning and brand development, Jeanette has consistently delivered innovative marketing strategies that hit the jackpot.

Abel Henson

Chief Data Scientist, Ready, Willing & Abel

Abel Henson is a Chief Data Scientist with over 15 years of experience. He is the founder of Ready, Willing, & Abel LLC which is providing advanced & predictive analytic services. He is a fully certified predictive modeler, and an expert in identifying, and building meaningful ML/AI solutions to help provide ROI.

Charlie Bunce

Customer Intelligence Strategist, SAS

Charlie Bunce is a Principal Industry Consultant for Customer Intelligence at SAS. With over 3 decades of experience, Charlie guided industry-leading companies (including Fortune 500) through their marketing infrastructure transformations across banking, telecom, retail, and non-profits. He has developed a cutting-edge perspective on how to be a successful multi-channel marketing organization from business value through infrastructure.