Radical Action for Radical Times: Expert Advice for Creating Business Opportunity in Good or Bad Economic Times

"Radical Action for Radical Times redefines what it means to be a leader in the face of extraordinary challenges. It's an inspiring recipe for success in the depths of the greatest cycle in history."

Mark Thompson
author of Success Built to Last

"Visionary, down to earth, and an easy read that will provoke your mind. The contents of this book will help any organization create advantage-recession or not."

Geoffrey Moore
author of Dealing with Darwin

"Radical times started last year and will continue for the rest of our lives. What Hornby has done is assemble a collection of radical thinking that promises to be our collective best bet to thriving beyond chaos and permanent financial and cultural reset. Read it straight through, and then follow your own list of radical actions."

Don Peppers and Martha Rogers, Ph.D.
co-authors of Rules to Break & Laws to Follow, and
founders of Peppers & Rogers Group